Hindustan Lever maintained its first spot among the Top advertisers’ category with 4893.09 (‘000) ad volumes in week 27 of the Broadcast Audience Research Council (BARC) India report. Reckitt India stood at second spot with 4180.54 (‘000) ad volumes as compared to 2616.76 ((‘000 secs)ad volumes last week.
Cadburys India Ltd, which was at the 5th spot last week, stood at third spot with 795.7 (‘000) ad volumes, followed by Brooke Bond India Ltd with 791.07 (000) ad volumes. Amazon Online India Pvt Ltd, which was at the seventh spot in week 26, claimed the fifth spot with 702.41 (000) ad volumes. Godrej Consumer Products Ltd, which was at the tenth spot last week, bagged the sixth spot with
625.15 (000) ad volumes. Wipro Ltd claimed the seventh spot with 593.5 (000) ad volumes, followed by Colgate Palmolive India Ltd with 518.29 (000) ad volumes. Ponds India stood at ninth sloth with 431.84 (000) ad volumes, followed by PepsiCo with 403.81 (000) ad volumes.
Among the Top brands’ category, Dettol bagged the first spot with 754.83 (‘000) ad volumes, followed by Dettol Toilet Soaps with 467.8 (‘000s) ad volumes. Horlicks, which was at the first spot in week 26, stood at the third spot with 349.36 (000) ad volumes. Lizol, which claimed the fifth spot last week, bagged the fourth spot this week with 338.01 (000) ad volumes, followed by Vimal Elaichi Pan Masala. Amazon. in with 316.46 (000) ad volumes bagged the sixth spot, followed by Harpic Bathroom Cleaner with 289.55 (000) ad volumes. Clinic Plus Shampoo, which was at the tenth spot with 240. 38 (000s) ad volumes last week claimed the 8th spot with 278.66 (000) ad volumes. Santoor Sandal and Turmeric bagged the ninth spot with 276.95 (000) ad volumes, followed by Amazon Prime Video with 274.12 (000) ad volumes.
