Sunday, February 22, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Exclusive

Big plans for ShortsTV’s distribution on Mobile Platforms: Carter Pilcher

by Yohan P Chawla
August 19, 2019
in Exclusive, Featured
Reading Time: 3 mins read
A A
ShortsTV expands to 60 million homes across India adding Dish TV, d2h and Airtel Digital TV
Share Share ShareShare

ShortsTV have announced the winners of its Best of India Short Film Festival 2019, Los Angeles. This is a platform for budding Indian filmmakers to make a mark on the world stage of mainstream cinema and get a direct entry and be considered for the dream award of every filmmaker, the Academy Awards which are popularly known as the Oscars.

ShortsTV which is a Short Film service available only on DTH platform Tata Sky in India which is dedicated to short movies and is also available in approximately 70 million households across the US, Latin America and Europe.

The winners of the festival are

Half Full, featuring veteran actor Naseeruddin Shah and Vikrant Massey, and Counterfeit Kunkoo, written and directed by Reema Sengupta.

Medianews4u caught up with Carter Pilcher, Chief Executive, ShortsTV to get his views on ShortsTV, their distribution strategy and a lot more.

Read on.

How has ShortsTV been doing in India?

One of the most exciting things about launching ShortsTV in India last November, has been watching a month on month growth of our subscribers.

Tata Sky tells us that we have been one of the fast growing services they have! India is a country that has embraced short films and the interest in the genre is growing rapidly so we’re thrilled to be giving viewers here the opportunity to see the best short films from India and around the world in one dedicated service.

Tell us about the initiative that ShortsTV is now organizing for budding Indian Film makers?

The Best of India Short Film Festival is our way of helping Indian filmmakers qualify for Oscar consideration and reach a bigger international audience.

Currently there are no film festivals in India that are accredited by the Academy of Motion Pictures, which means Indian filmmakers either have to win an award at an international Academy accredited film festival or screen their film at a cinema in Los Angeles or New York if they want to be considered for an Oscar nomination.

If a filmmaker gets shortlisted as a finalist in our Best of India Short Film Festival we organise a cinema run of their short in Los Angeles and also give them an opportunity to broadcast their film on ShortsTV around the world.

How many short films were shortlisted for the competition? Tell us more the role of ShortsTV in promoting the raw talent of film makers from various parts of the country.

We received over 3,000 entries this year and shortlisted four finalists out of which there were two winners (Half Full and Counterfeit Kunkoo). We are very excited about short films and filmmaking in India because India is a diverse country with lots of different and interesting stories to tell.

We license and broadcast a lot of exciting Hindi short films on ShortsTV but are not limited to that. We also have regional films from Karnataka, Maharashtra, West Bengal and other states of India.

Regional film is growing constantly in the short film genre because there are plenty of up and coming filmmakers in different parts of the country who are developing their filmmaking skills in short film.

What are your plans on the expansion of distribution of ShortsTV? Do you intend to remain on Tata Sky or also be available to other consumers through other DTH platforms or maybe explore OTT platforms too?

We are very excited to be partnered with Tata Sky and have been exclusively broadcasted on DTH by them for the past year. We will continue with this but in the coming months will also have some exciting announcements about expanding our distribution on other platforms.

Which are the major growth areas for ShortsTV for this year?

We are going to see a big expansion in distribution of our TV service on DTH platforms later this year but are also focusing on mobile platforms.

Mobile use in India is huge and it’s the perfect platform for the consumption of short films, which can be viewed anywhere and anytime!

Tags: carter pilcherShortsTV

RECENT POSTS

AI Provides India Once-in-a-Generation Opportunity to Become Creative Capital of the World: Uday Shankar
Exclusive

AI Provides India Once-in-a-Generation Opportunity to Become Creative Capital of the World: Uday Shankar

February 20, 2026
0

New Delhi: Artificial intelligence can help India overcome long-standing structural constraints and emerge as the world’s leading creative economy, Uday...

Read moreDetails
In 2026, trust will not just be the main goal of PR; it will be the currency of PR: Shalu Jha, PRandit
Exclusive

In 2026, trust will not just be the main goal of PR; it will be the currency of PR: Shalu Jha, PRandit

February 20, 2026
0

PRandit is a public relations and communications firm built on the belief that powerful, purposeful storytelling can transform businesses. We...

Read moreDetails
Marketing in 2026 will prioritise trust, clarity, and proof of delivery: Dr. Irfan Khan, EBG Group
Exclusive

Marketing in 2026 will prioritise trust, clarity, and proof of delivery: Dr. Irfan Khan, EBG Group

February 19, 2026
0

EBG Group, an Indian conglomerate with diversified interests spanning Mobility, Health, Realty, Lifestyle, Food, Services, Technology, and Education, recently announced...

Read moreDetails
Choice Group focuses on trust-led growth through experience consistency in 2026: Nitin Agarwal
Exclusive

Choice Group focuses on trust-led growth through experience consistency in 2026: Nitin Agarwal

February 18, 2026
0

Choice Equity Broking, the broking vertical of Choice International last year had done a campaign — ‘Investment Mein No Confusion.’...

Read moreDetails
Region-First Storytelling Powers ZEE Kannada’s Growth: Deepak Sriramulu
Exclusive

Region-First Storytelling Powers ZEE Kannada’s Growth: Deepak Sriramulu

February 17, 2026
0

As regional television enters a phase where cultural authenticity and hyperlocal relevance are becoming decisive growth drivers, broadcasters are rethinking...

Read moreDetails
Influencer marketing has solidified its position as a core media channel in 2026: Sagar Pushp, ClanConnect
Exclusive

Influencer marketing has solidified its position as a core media channel in 2026: Sagar Pushp, ClanConnect

February 17, 2026
0

This year ClanConnect, an influencer marketing platform, announced the launch of its creator-first DM automation feature, now live on both...

Read moreDetails

LATEST NEWS

Harpic launches new Harpic Bathroom Ultra Cleaner; appoints Rohit Shetty as Brand Ambassador

Harpic launches new Harpic Bathroom Ultra Cleaner; appoints Rohit Shetty as Brand Ambassador

February 21, 2026
Matrimony.com names Ajit Nair as Business Head – Assisted Services

Matrimony.com names Ajit Nair as Business Head – Assisted Services

February 21, 2026

ANALYSIS

Gen Z drives 46% consumer spend; women dominate Tier-III digital shopping: SoCheers
Analysis

Gen Z drives 46% consumer spend; women dominate Tier-III digital shopping: SoCheers

February 21, 2026
0

Mumbai: SoCheers has unveiled Breaking the Metro Myopia, a strategic report and playbook aimed at challenging entrenched metro-centric growth assumptions and...

PEOPLE

Matrimony.com names Ajit Nair as Business Head – Assisted Services
People

Matrimony.com names Ajit Nair as Business Head – Assisted Services

February 21, 2026
0

Mumbai: Matrimony.com has appointed Ajit Nair as Business Head – Assisted Services, reinforcing its focus on strengthening its premium, people-driven...

MARKETING

Sting Energy turns every six into a signature ‘STIINNGGG’ moment this cricket season
Marketing

Sting Energy turns every six into a signature ‘STIINNGGG’ moment this cricket season

February 21, 2026
0

Mumbai: PepsiCo India’s Sting Energy has unveiled the next chapter of its sonic brand universe, transforming every cricket Six into...

Subscribe to Newsletters

ADVERTISING

Gourmet Popcornica names 3M Media Works as Strategic Communications Advisor
Advertising

Gourmet Popcornica names 3M Media Works as Strategic Communications Advisor

February 19, 2026
0

Mumbai: Gourmet Popcornica, a producer of popcorn maize and a fully integrated agri-to-consumer popcorn company, has appointed 3M Media Works...

PRINT

The Hindu Best Places to Work Awards attract strong multi-sector participation ahead of deadline
Print

The Hindu Best Places to Work Awards attract strong multi-sector participation ahead of deadline

February 20, 2026
0

Mumbai: The Hindu, in partnership with WorkL, has received an overwhelming response to the inaugural The Hindu Best Places to...

AUTHOR'S CORNER

The Operational and Enforcement Challenges of Implementing AI Disclosures at Scale
Authors Corner

The Operational and Enforcement Challenges of Implementing AI Disclosures at Scale

February 21, 2026
0

On paper, AI disclosure sounds straightforward. Tell people when AI is being used. In reality, it is anything but simple....

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Sting Energy turns every six into a signature ‘STIINNGGG’ moment this cricket season

Sting Energy turns every six into a signature ‘STIINNGGG’ moment this cricket season

February 21, 2026
Harpic launches new Harpic Bathroom Ultra Cleaner; appoints Rohit Shetty as Brand Ambassador

Harpic launches new Harpic Bathroom Ultra Cleaner; appoints Rohit Shetty as Brand Ambassador

February 21, 2026
Matrimony.com names Ajit Nair as Business Head – Assisted Services

Matrimony.com names Ajit Nair as Business Head – Assisted Services

February 21, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.