New Delhi: Brand Street Integrated, a 360-degree marketing agency, has announced the launch of its in-house printing unit – Prints Street. This strategic move underscores the agency’s commitment to delivering fully integrated marketing solutions, enhancing its capabilities in experiential marketing, retail branding, and large-format print production.
Equipped with advanced machinery such as the HP Latex 630 Printer, Roland ER 641 Eco Solvent Printer, Color Jet Soni Q Duo Roll Solvent Printer, Mimaki CG cutting plotter, high-performance lamination units, and the renowned Heidelberg press, Prints Street enables the agency to produce high-quality print materials across a range of substrates and formats.
“With the launch of Prints Street, we’re taking a giant leap towards offering a truly integrated service ecosystem to our clients,” said Surendra Singh, CEO, Brand Street Integrated. “Owning the print process not only allows us tighter quality control and faster execution but also ensures cost efficiencies and creative agility, which are critical in today’s competitive market.”
Key Advantages of Prints Street:
Truly Integrated Services: From ideation to execution, the agency now manages the entire production lifecycle internally, minimizing reliance on external vendors.
Superior Quality Control: In-house oversight ensures brand consistency, material integrity, and flawless finishing.
Faster Turnaround: On-site production dramatically shortens lead times—especially vital for fast-paced campaigns.
One-Stop Shop: Clients benefit from streamlined communication and project handling through a single point of service.
Prints Street will serve a variety of applications including retail signage, event branding, POSM (Point of Sale Materials), outdoor displays, packaging prototypes, and high-end corporate collaterals. With this expansion, Brand Street Integrated further cements its position as a one-stop destination for holistic brand experiences, ensuring precision, speed, and consistency across every touchpoint.
