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Home Featured

Brands activation this Women’s Day: Part 2

by Felicia Menezes
March 10, 2020
in Featured, Campaigns
Reading Time: 2 mins read
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Brands activation this Women’s Day: Part 2
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Women’s Day is one of those occasions wherein brands express their respect and gratitude for women. Brands’ main focus is not to market their products but to celebrate such special days by encouraging women and showing that they are socially responsible. Here our campaigns that caught our attention.

Spotify

To encourage a gender-equal audio world, Spotify has created a powerful campaign to highlight the contribution of female voices.

https://www.instagram.com/p/B9b-Nd_hkT1/?utm_source=ig_web_copy_link

Edelweiss Asset Management Company Limited

HeForShe is an invitation for men and people of all genders to stand in solidarity with women to create a bold, visible and united force for gender equality. Edelweiss AMC celebrates the men who have been instrumental in supporting the women in their lives and have always stood by them.

Mastercard

Mastercard in partnership with Citi Bank had Indian cricketer Mithali Raj wear a traditional Indian sari along with cricket accessories while playing cricket. This was to break stereotypes and to congratulate the Indian cricket team ahead of Women’s Day for reaching the T20 World cup finals.

https://twitter.com/mastercardindia/status/1235463767049170947

Tata Sky

https://www.instagram.com/p/B9ddAckqG6Q/

PVR Pictures

https://www.instagram.com/p/B9dZWWahOXi/

LF Originals

https://www.instagram.com/p/B9dLlt_ljOI/

Religare Health Insurance

https://www.instagram.com/p/B9dfqf8AJz7/

Likee

https://www.instagram.com/tv/B9ebbMAA0j8/?igshid=ufbvg3ulkhqt

Whisper

WROGN

https://www.instagram.com/p/B9daPAdl5ou/?igshid=1kagbbda6zsx9

Imara

https://www.instagram.com/p/B9dazjqAHjX/?igshid=f112ujzn43ch

DBS Bank India

HDFC Bank

https://www.instagram.com/p/B9YfA9fn1f7/

TikTok

https://vm.tiktok.com/g4Cye9/

Bajaj Allianz General Insurance’s, #CareBeginsKhudSe

Kotak Life Insurance’s #BarabariKaSaath

SBI Life Insurance’s #HimmatWaaliSeeti’

https://www.instagram.com/p/B9PA2WgBtAt/?igshid=bk1rd7e4xaui

SBI Life Insurance’s #ThanksADot

https://www.facebook.com/Sbilifeinsurance/videos/238365563868275/?sfnsn=wiwspwa&d=w&vh=e&extid=x7ZxRaYmvglTL89U

Girliyapa

https://www.instagram.com/tv/B9ddADIF-oe/?igshid=5uuj3qi58rfe

 

 

Tags: Brands activation on Womens DayKotak Life Insurance's #BarabariKaSaathSBI Life Insurance's #HimmatWaaliSeeti'SBI Life Insurance's #ThanksADot

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