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Home Brand Stories

Brands celebrate 71st Republic Day with innovative campaigns and insightful messages

by Felicia Menezes
January 27, 2020
in Brand Stories, Featured
2 min read
Brands celebrate 71st Republic Day with innovative campaigns and insightful messages
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The 71st Republic Day was clearly a special one for all Indians and to make this even more special and a memorable one, brands in their own unique way offered tribute through innovative campaigns on various social media platforms.

With channelizing their inner patriotism, brands across categories have come up with unique and thought provoking ways to observe the day in their own style. With insightful campaigns, taking a pledge to unveiling contests, companies are engaging with the consumers with the motive of cherishing the significance of the occasion along with presenting the brand itself as a part of moment marketing.

Here are few brands, campaigns that caught our attention:

Fbb India

This Republic Day, we’re clothed in colors that represent India ka unique style. A style that resonates with each one of us.
We’re wearing our patriotism, with pride.
fbb wishes you a Happy Republic Day. #WearYourPatriotism pic.twitter.com/ClttWagdMn

— fbb (@fbb_india) January 26, 2020

Colors Marathi

View this post on Instagram

शुभेच्छा तर देऊच पण विचारही करायला लावू…#RepublicDay #ColorsMarathi

A post shared by Colors Marathi Official Page (@colorsmarathiofficial) on Jan 25, 2020 at 4:30pm PST

Gatsby India

https://www.instagram.com/p/B7uyRGihkpr/?igshid=1cxji6v74fwoh

MNX India

View this post on Instagram

Half the day is spent wishing people, the other half is spent replying to the wishes received from other people! #HappyRepublicDay . . #RepublicDay #RepublicDayIndia #RepublicDay2020 #Movies #HollywoodMovies #Hollywood #Entertainment #Films #EntertainmentCenter #MovieLovers

A post shared by MNXMovies (@mnxmovies) on Jan 25, 2020 at 9:30pm PST

Romedy Now

View this post on Instagram

If you are a citizen of the 'Love.Laugh.Live' world, here's the 'Constitution of Happiness' for you! #HappyRepublicDay. . . #RepublicDay #RepublicDayIndia #RepublicDay2020 #LoveLaughLive #Movies #HollywoodMovies #Entertainment #EntertainmentCenter #Hollywood

A post shared by Romedy NOW (@romedynow) on Jan 25, 2020 at 9:30pm PST

Red Chillies Entertainment

View this post on Instagram

Celebrating 71 years of our beautiful Swades and its people! #HappyRepublicDay #RepublicDay2020 #RepublicDayIndia

A post shared by Red Chillies Entertainment (@redchilliesent) on Jan 25, 2020 at 8:39pm PST

Housing4all.india

View this post on Instagram

Housingforall.com wishes every citizen of India a very Happy 71st Republic Day! #HappyRepublicDay #RepublicDay #HousingforAll #NAREDCO #OwnAHouse #PropertyDeals #OnlineHomeBuying #OnlinePortal #IndianRealty #RealEstate #IndianRealEstate #SmartCities #RERA #Realty #Property #Homebuyers #Housing #Housingsale and #45DaySale

A post shared by Housing For All (@housing4all.india) on Jan 25, 2020 at 7:27pm PST

Tata Sky Official

View this post on Instagram

This is for those who enjoy carefree entertainment. This Republic Day, we are celebrating the 'Rights to Entertainment' for the free world. Come, join us in this celebration and tell us your unique way to get entertained. #RightToEntertainment #RepublicDay2020 #RepublicDay #RepublicDayIndia

A post shared by Tata Sky (@tataskyofficial) on Jan 25, 2020 at 11:19pm PST

Viacom18

Let's celebrate the day that laid the foundation of our democratic way of life.
The #Viacom18 family wishes you all a happy #RepublicDay. #OpenNewWorlds pic.twitter.com/yk7oH8499k

— Viacom18 (@viacom18) January 26, 2020

PVR Pictures

View this post on Instagram

Celebrating 71 years of our glorious constitution! #HappyRepublicDay

A post shared by PVR Pictures (@pvrpictures) on Jan 25, 2020 at 8:30pm PST

Religare Health Insurance

View this post on Instagram

#RHI understands the importance of good #healthcare. And we are committed to giving you a stress free life across the country. Here’s wishing you a very #HappyRepublicDay

A post shared by Religare Health Insurance (@religare.health.insurance) on Jan 25, 2020 at 8:55pm PST

Likee Official India

View this post on Instagram

Celebrate 71th Republic Day of India 2020 with Likee. Also don’t forget to take part in the #HappyRepublicDay campaign running on Likee App. @likee_official_global #HappyRepublicDay2020 #HappyRepublicDay

A post shared by Likee_Official_India (@likee_official_india) on Jan 25, 2020 at 11:20pm PST

Lava Mobiles

This campaign highlights the issue of how fake forwarded messages that create panic and an unhealthy environment. It tells all mobile phone users in the country to pause, think and send the ‘Back’ emoji to verify the accuracy of a forwarded message before sharing it with the others.

Gaana

In the first-ever attempt by any music streaming platform, Gaana brings Indians closer to their roots by reinventing our National Song- VandeMataram, bringing together 9 emerging artists from across Indian states, who put their own cultural flavours to pay homage to our nation’s endearing diversity.

TVF:

View this post on Instagram

As the country is all set to mark its 71st Republic Day, we have yet again collaborated with @rha_india to amplify their mission of getting volunteers to devote 4 hours in a month to educate under privileged children. And largely inspire them to pursue higher education. Watch this and tell us how much free time do you have in a month? Your free time could help a child's future! #GirliyapaSpotlight #RobinHoodAcademy #AcademyFreshers #RHA

A post shared by Girliyapa (@girliyapa) on Jan 23, 2020 at 6:35am PST

Tags: 71st Republic DayColors Marathi Republic Day CampaignFbb India Republic Day CampaignGatsby India Republic Day Campaign

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