Mumbai: On the occasion of Ganesh Chaturthi, Britannia Bourbon has joined hands with Bombay Sweet Shop to give the festive favourite Modak a delicious twist. Together, they have unveiled the limited-edition Bourbon Chocolate Modak, a luxurious creation blending tradition with indulgence.
The new festive special features rich chocolate peda studded with crushed Bourbon biscuits, filled with Bourbon ganache, and topped with a touch of edible gold – making it a decadent centerpiece for Ganesh Chaturthi celebrations.
Commenting on the collaboration, Siddharth Gupta, General Manager – Marketing, said, “Britannia Bourbon has always held a special place in the hearts of our consumers, and we’re excited to give them yet another way to enjoy this iconic flavour. With its multiple layers of rich choco delight, Bourbon has always stood for ultimate indulgence. This festive season, our collaboration with Bombay Sweet Shop brings that beloved proposition to life in a new form, the Britannia Bourbon Chocolate Modak, a creation that you are sure to enjoy.”
Sharing his thoughts, Sameer Seth, Founder & CEO, Bombay Sweet Shop (Hunger Inc. Hospitality), added, “At Bombay Sweet Shop, we are always looking for new ways to reimagine Indian sweets and mithai while staying rooted in tradition. With our latest creation, the Bourbon Chocolate Modak made in collaboration with Britannia Bourbon, we have combined two beloved aspects of Indian culture: the festive spirit of Modak for Ganesh Chaturthi and the love for Britannia Bourbon – a childhood favourite treat. By blending memories with the traditional Modak, we are not just celebrating the festival; we are also creating a new kind of festive tradition. It’s a playful tribute to how Indian sweets can evolve while staying deeply rooted in culture.”
The limited-edition Bourbon Chocolate Modak will be available until 6th September 2025 for delivery across Mumbai via bombaysweetshop.com, or for pick-up at Bombay Sweet Shop’s Byculla factory, as well as outlets in Bandra, Kala Ghoda, Oshiwara, and Phoenix Palladium. Customers can also order through Swiggy and Zomato, making it a convenient festive indulgence.
