Ad-Tech

Advertising may drive business growth, but it comes with a growing carbon cost. Today, a single ad campaign can generate...

Mumbai: The Leapfrog Network (TLF Network) has acquired Popinions, one of Instagram’s most culturally resonant Gen Z pages. With a...

Mumbai: DoubleVerify, a software platform for digital media measurement, data, and analytics, has announced a strategic partnership with the Internet...

MUMBAI: Jetapult, an AI-driven gaming investment firm, has strengthened its AI suite by bringing on board Oz Silahtar as Partner,...

Mumbai: According to the latest findings from Chrome Digital Track, ABP News has emerged as the frontrunner in Unique Viewers...

Pune: The Indian Railway Catering and Tourism Corporation (IRCTC) has announced a strategic partnership with Adgebra, a pioneer in rich...

Gurugram: VOX, the AI-driven contextual advertising solution from Hybrid, has taken a bold step in redefining digital advertising with the...

Gurugram: As India dives headfirst into another electrifying IPL season, VDO.AI, a global advertising technology company, has unveiled its latest...

In its latest Annual Ads Safety Report, Google reveals how artificial intelligence, policy enforcement, and global collaboration are redefining digital ad safety...

Mumbai: In a significant move toward deepening its digital-first approach, Nippon India Mutual Fund (NIMF) has announced the expansion of...