Analysis
BARC WK 27: Star Plus leads the Hindi GEC Pay-TV and Hindi GEC Urban: Dangal secures the 2nd spot in Hindi GEC Rural
In week 27 the Hindi GEC Pay-TV category, we see the undisputed leader Star Plus leading the category this week...
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Reckitt Benckiser advertised for 30+ brands during April – June 2020: TAM AdEx Report
Mumbai: TAM Media Research released their ‘TAM AdEx-Television Advertising Report-III’ for period Jan-Jun’20, the report series focuses on top advertisers...
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Cash rules the roost but urban Indian businesses record growth in accepting digital payment, reveals Kantar’s ITOPS report
Mumbai: Going contact-free is gradually becoming the new normal but Indian businesses still have a long way to go. Kantar,...
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Top services people searched for during Unlock 1.0 were Home Appliance Repair, Domestic Help & Job Training
New Delhi: A study undertaken by Sulekha.com, India’s leading AI-driven tech platform for expert services has unveiled interesting trends and insights about the...
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Ipsos retains pole position as world’s most innovative market research supplier: GRIT Report 2020
New Delhi: According to the Green Book Research Industry Trends (GRIT) Report 2020, Ipsos has held onto the pole position...
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Total TV viewership up by 9% as compared to first half of 2019; Consumption of Social network and gaming higher than Pre-COVID level
Mumbai: This is the tenth edition of the report on ‘Crisis Consumption on TV and Smartphones’ jointly released by BARC...
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Indian Fantasy Sports Contributes INR 750+ Cr in FY20 by way of Taxes: FIFS – KPMG Report
Online Fantasy Sports (OFS) operators’ gross revenues stood at INR 2400+ crore in FY20 as compared to INR 920+ crore...
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41% Employees Miss the Professional Environment of Office: JLL
66% of employees in India immediately shifted to working from home after the outbreak of the pandemic 30% of Indian...
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BARC WK 25: Sony SAB secures the 2nd spot in Hindi GEC Pay- TV; Star Utsav leads the Hindi GEC Rural
In week 25 the Hindi GEC Pay-TV category, we see the undisputed leader Star Plus leading the category this week...
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Decoding the visitation trends across India amidst COVID-19 lockdown – Report by Bobble AI and Trapyz
New Delhi: Prime Minister Narendra Modi ordered a nationwide lockdown on March 24, 2020, limiting movement of the entire 1.3...
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