Analysis

Mumbai: Publicis Groupe India has released its latest report ‘Reboot To A New Normal’ –a detailed study on the consumption...

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week...

New Delhi: As the world finds itself working from home to help prevent the spread of the COVID-19 pandemic, Taboola,...

BARC and Nielsen released the third edition of their insights into TV, smartphone and audience behaviour highlighting the changes during...

KPMG has released a thought leadership titled “COVID-19: The many shades of a crisis- A media and entertainment sector perspective” which discusses...

According to BARC data of HSM NCCS All India (Urban+Rural) for week 13 and we see DD National leading the...

According to a report released conducted by AZ RESEARCH PPL commissioned by AROI, the FM radio industry has seen tremendous...

According to a report released by AZ RESEARCH PPL commissioned by AROI, the FM Radio industry has seen tremendous growth...

It has been nearly 17 days since the lockdown came into effect, the recent outbreak of the COVID – 19...

According to the third weekly edition of BARC and Nielsen’s report on TV + Smartphone Consumption during crisis, PM Modi’s...