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Brands sparkle up Diwali with heart-warming campaigns. Amway India In line with its endeavour to encourage people to embrace holistic...

As consumers head into this year’s restriction-free holiday season with bated breath, their holiday shopping behaviour is expected to be...

News18 India, the Hindi news channel from the Network18 Group has clocked a reach of 10.55 crore at 2+ target...

With Diwali around the corner, brands enhance the festive mood of the audience with sparkling campaigns.  Haldiram’s  Haldiram’s is making...

Devika Seth Bulchandani, Global CEO of Ogilvy, wanted India to be her first market visit after her appointment to her...

The Indian gaming industry is one of the fastest growing sectors of the Indian media and entertainment sector. As per...

William Penn, the premium writing instruments and lifestyle accessories brand, acquired the 110-year-old old American writing instruments brand Sheaffer in...

Brands in full swing with joyous campaigns spreading festive cheer among the consumers.  Kalyan Jewellers Kalyan Jewellers’ latest Diwali campaign...

iD Fresh Food, the brand synonymous with wet idli-dosa batter in the country, is rapidly expanding its product portfolio. The...

According to TAM AdEx-Report for Celebrity Endorsements on Asia Cup (Y 2016–Y 2018–Y 2022), ad volumes grew by 3.8 times...