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Essence names Kunal Guha as Senior Vice President – Product for APAC
Mumbai: GroupM’s data and measurement-driven media agency, Essence has announced the appointment of Kunal Guha as Senior Vice President, Product,...
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We are the only brand to create original youth content in the TV space: Ferzad Palia, MTV
Celebrating its H1 2019 performance, Viacom18’s youth brand and television channel, MTV has announced various shows as part of its...
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Suresh Narayanan to Chair all star jury for IndIAA Awards 2019
The India Chapter of the International Advertising Association (IAA) has announced a very senior jury of advertisers who have a...
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Advertising trends brands should consider in 2019: Sameer Makani – Makani Creatives
As we glide into the remaining half of 2019, the advertising industry continues its startling journey through new ad formats,...
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Brand creatives that took over social media on Friendship Day
Brand creatives that took over social media on Friendship’s Day Topical creatives are the need of the hour and every...
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Traditional Brands Must Spawn Digital Avatars: Biswajit Das, Founder, Brandintelle
That old & established brands can be disrupted by today's tech powerhouses is passé. The burgeoning fin-tech segment is a...
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Giorgio Stock named President, Warnermedia Entertainment Networks, Distribution and Advertising Sales, EMEA & APAC
International: WarnerMedia Chief Revenue Officer Gerhard Zeiler today announced the appointment of Giorgio Stock to the new role of President,...
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Kalyan Jewellers Campaign becomes Most Watched while Cadbury Perk Campaign is Most liked in WK 29 : Chrome Optimal+
Mumbai: Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week...
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Dangal regains leadership in across genres in BARC Wk 30
According to the data revealed by BARC for the period (Week 30: Saturday, 20th July 2019 to Friday, 26th July...
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ZEEL pulls up a brave show despite the fixed timelines to deliver before September 2019
Mumbai: Zee has announced sale of 11% stake to Oppenheimer funds at a price of Rs 400, which is a...
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