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The Indian Institute of Human Brands (IIHB), the think-tank on ‘celebrities-as-human-brands’ said they are in the process of sending a...

Republic Bharat was launched on 2nd February 2019, in a cluttered Hindi news space and has completed a successful one...

The year 2019 saw the worst slump in the Auto Sector and this in turn affected the other sectors associated...

There has been enough evidence about how the print industry is unable to cope up with the modern business models...

Mumbai: After 13 years with the network, Anita Nayyar CEO of Havas Media India and Southeast (SEA) Asia, is moving...

Mumbai: GroupM, the media investment group of WPP, today announced its advertising expenditure (adex) forecasts for 2020.  As per the...

According to the EY report by Rakesh Jariwala, Partner-EY India, following is the impact of Modi Govt’s budget 2020 on...

Kellogg has launched a communication – Breakfast Se Badkar - with an attempt of shifting in the brand’s strategic input from making...

For broadcasters, the year 2020 did not start too well, for the obvious reasons that most of us are well...

Mumbai: Ogilvy in its recent release stated that Kainaz Karmakar, Harshad Rajadhyaksha and Sukesh Nayak will take on the joint...