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Jakarta: Vaishali Sarkar has been appointed as the new CEO of Wunderman Thompson Indonesia. Sarkar was previously CEO of BBDO...

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in 48...

At current development rates, by mid-2020s India will overtake China as the second-biggest growth driver in the world. Demand for...

MX Player, an Indian OTT platform and a global offline video player, created by J2 Interactive and owned by Times...

With the original content play going great across the OTT market. Netflix plans to strengthen its original content even more...

New Delhi: News Broadcasters Federation (NBF), the country’s largest industry association of more than 78 news channels representing broadcasters from...

Mumbai: The joint industry body that measures the television audience viewership in India, Broadcast Audience Research Council India, has revealed...

Mumbai: Star Plus’ daily ‘Yehh Jaadu Hai Jinn Ka’ has been reaching new heights of popularity since its launch in...

New Delhi: Google India today announced its annual YouTube ads leader board for India revealing the top ten most watched...

In my long working life of 40+ years in advertising agencies(and continuing), I had the opportunity of witnessing numerous cases...