Exclusive COMvergence remains impartial, assessing media spend without relying on evaluated agencies: Olivier Gauthier & Priyanka Mehra April 29, 2024
Exclusive Event Management Goes Green: Strategies for Sustainable Practices and Positive ESG Outcomes April 26, 2024
Exclusive AI has disruptive implications in marketing and commerce: BCG’s Parul Bajaj at MMA Impact 2024 April 25, 2024
Exclusive Vikatan Group augments leadership team with key appointment and elevations October 22, 2018 0 Read more
Exclusive IndiaCast rejigs top brass; elevates Amit Arora, Govind Shahi, Sachin Gokhale and Debkumar with expanded roles October 22, 2018 0 Read more
Exclusive ZEE5 aims to becomes No.1 digital OTT player with the addition of 3000 films and 60 Webseries October 22, 2018 0 Read more
Analysis Brands must reorganise to maximise e-commerce growth: Zenith Research October 22, 2018 0 Read more
Campaigns #MissingI Campaign: Tata Salt’s way of raising awareness on Iodine Deficiency October 22, 2018 0 Read more
Exclusive Eveready celebrates 25 years of its Give Me Red tagline with logo rebrand October 20, 2018 0 Read more
Analysis Second screen interactivity by broadcasters to significantly increase engagement with audiences: EY Whitepaper October 19, 2018 0 Read more
Exclusive News18 India emerges leader in Metro Cities with 14.8% share in week 41 October 19, 2018 0 Read more
Cable & DTH Reliance acquires 66% stake in DEN and 51% in Hathway; promises to protect the interest of LCOs October 19, 2018 0 Read more