Exclusive Brands turn April Fool’s Day into high-impact engagement moment with creative, insight-led campaigns April 2, 2026
Exclusive Our marketing will move decisively from category communication to solution storytelling: Parul Mittal, Greenlam Industries April 2, 2026
Exclusive To effectively address ad fraud, shared responsibility and clear ownership are essential: Amit Relan, mFilterIt April 1, 2026
Exclusive Fiction continues as core focus while company explores growth in unscripted and format-driven content segments: Mitesh Patel, Rose Audio Visuals March 31, 2026
Exclusive Chrome Optimal Week 45: BJP tops list of most aired Ad; Thugs of Hindostan is most watched and Vicks Inhaler is most liked November 22, 2018 0 Read moreDetails
Exclusive WPP agencies help Sir David Attenborough become the voice of millions at critical UN climate talks November 22, 2018 0 Read moreDetails
Exclusive Former WPP Exec Michel de Rijk joins Sir Martin Sorrell’s S4 Capital as APAC CEO November 22, 2018 0 Read moreDetails
Exclusive Colors bets big on fantasy and supernatural genre to bolster 10:30 PM band; launches an epic tale of good vs. evil – ‘Vish Ya Amrit: Sitaara’ November 21, 2018 0 Read moreDetails
Exclusive How Myntra’s Email Campaign Performance increased by 60% – which is twice the average industry standards? November 21, 2018 0 Read moreDetails
Exclusive Colors Tamil jumps into Reality war in Tamil GEC Space with Dance Vs Dance; ropes in handful of Sponsors November 21, 2018 0 Read moreDetails
Exclusive Viacom18 confirms the departure of Raj Nayak; will serve till February 2019 November 20, 2018 0 Read moreDetails
Analysis Entertainment Goes Online – A $5 Billion Opportunity in India: Boston Consulting Group report November 20, 2018 0 Read moreDetails
Exclusive Isobar India launches new tool ‘viewCent’ to predict the viral potential of content, real-time November 20, 2018 0 Read moreDetails
Exclusive Dr. Oetker India appoints Publicis India as its creative agency November 20, 2018 0 Read moreDetails