Exclusive Edit II’s goal this year is to really ramp up its OTT and film business: Vihaan Kohli January 23, 2026
Exclusive IPLIX charts national growth as a strategic partner for brands and talent across platforms: Jag Chima January 22, 2026
Exclusive In 2026, tech transcends utility to become a symbol of identity and expression: Ujjwal Sarin, Nu Republic Universe January 21, 2026
Exclusive The future isn’t faster marketing, it’s more mindful marketing: Neeraj Sancheti, Kreativ Street January 20, 2026
Advertising Wavemaker and Ogilvy Launch Effectiveness Lab in India February 19, 2018 0 Read moreDetails
Exclusive Attribution Models Lend A Digital Touch To TV Ad Measurement February 19, 2018 0 Read moreDetails
Exclusive Case Study: How Kotak 811 closed loopholes of TV advertising on Mobile February 17, 2018 0 Read moreDetails
Exclusive ICC U19 Cricket World Cup finals attracts 3.1 crore viewers tuning in to Star Sports Network February 17, 2018 0 Read moreDetails
Analysis Indian AdEx slowed down to 7.4% with TV at just 4.3% in 2017; to grow 12.03% in 2018: Madison Report February 16, 2018 0 Read moreDetails
Exclusive Diageo India partners Mindshare, MCG and GroupM to launch No.1 Yaari with Swwapnil Joshi on Colors Marathi and Viu app February 16, 2018 0 Read moreDetails
Analysis News Category generated 18 Billion views on YouTube in 2017; India Today Group tops with 1.92 Billion views: Vidooly Report February 15, 2018 0 Read moreDetails
Exclusive BARC Wk 6: Zee Anmol leads U+R and Rural while Colors tops the Urban HSM Market February 15, 2018 0 Read moreDetails
Exclusive ZEEL launches digital entertainment platform ZEE5 with multi genre content in 12 languages February 15, 2018 0 Read moreDetails
Exclusive YouTube CEO Susan Wojcicki reacts to Unilever; says “We take their feedback very seriously” February 15, 2018 0 Read moreDetails
