Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive BARC India to conduct 8 City Road Show to share updates on latest offerings and take feedbacks May 5, 2018 0 Read moreDetails
Exclusive Discovery Kids soars to 2nd position in kids genre riding on Little Singham May 5, 2018 0 Read moreDetails
Exclusive Time Spent with Online Media to Surpass Linear TV in 2018: GroupM State of Digital Report May 4, 2018 0 Read moreDetails
Exclusive Kantar and GroupM combine Analytics teams in India to launch Kantar Analytics Practice May 4, 2018 0 Read moreDetails
Exclusive Jio launches AI based brand engagement platform ‘JioInteract’; Big B promotes upcoming film ‘102 Not Out’ May 4, 2018 0 Read moreDetails
Exclusive Senior Media Professionals launch ‘Forum for Ethical Use of Data’ May 3, 2018 0 Read moreDetails
Exclusive Malayalam GECs post historic numbers in the Vishu weekend with 34% viewership growth May 3, 2018 0 Read moreDetails
Exclusive SonyLIV and Republic World announce a strategic tie-up to expand digital presence May 3, 2018 0 Read moreDetails
