Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Leo Burnett India elevates Dheeraj Sinha and Rajdeepak Das to Managing Directors April 18, 2018 0 Read moreDetails
Cable & DTH Three People in Gwalior arrested for tampering BARC Samples to favour a Hindi News Channel April 17, 2018 0 Read moreDetails
Exclusive Publicis Media aligns EMEA & APAC Markets under the Leadership of Gerry Boyle April 17, 2018 0 Read moreDetails
Exclusive South India Media Summit 2018 announces its next set of stellar speaker and moderator Line-up April 17, 2018 0 Read moreDetails
Exclusive Blackworld Communications Studio sets up Voxxeltek – their tech arm to aid brands with Virtual Reality and Augmented Reality April 17, 2018 0 Read moreDetails
Exclusive “Khadi by Raymond is a portfolio expansion, evolving with the Changing Mindsets of our Consumers” says Madhu Dutta – Raymond Ltd April 16, 2018 0 Read moreDetails
Exclusive Social Media and Print Media: Are they enemies or friends ? April 16, 2018 0 Read moreDetails
Exclusive Sir Martin Sorrell abruptly quits WPP; Roberto Quarta to lead until new CEO arrives April 16, 2018 0 Read moreDetails
Exclusive Choice of Language in Commentary influences the IPL Viewership largely: Chrome DM Study April 14, 2018 0 Read moreDetails
