Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Behaviour-led insights help brands understand the critical disconnect between consumer claims and everyday actions: Swagat Sarangi, PulseAI Research July 6, 2026
Exclusive Audience-first strategy drives media investments as digital continues to grow across the brand’s marketing mix: Gaunik Jeet Singh, Knauf India July 3, 2026
Exclusive No of Pay Channels reach 300 with 8 new additions as on Sep 2017: TRAI Report December 28, 2017 0 Read moreDetails
Exclusive How Well Do Brands Understand their Digital Identities? December 28, 2017 0 Read moreDetails
Exclusive 2017 – the year that has been a renaissance for Star Sports with noteworthy achievements December 28, 2017 0 Read moreDetails
Exclusive Batch 3 of FM Phase-III auctions to fetch 1,100 crore revenue and 10k jobs: Govt December 26, 2017 0 Read moreDetails
Exclusive Marketing and Sales: Two hearts that don’t always beat as one! December 26, 2017 0 Read moreDetails
Exclusive First Epi of TED Talk India delivers 1.69 mn impressions Vs 7.89 mn by Bigg Boss 11 December 23, 2017 0 Read moreDetails
Exclusive BARC Wk 50: HUL top advertiser; Health & Family Welfare Ministry tops the Brands chart December 23, 2017 0 Read moreDetails
Cable & DTH Puducherry Govt tells MSOs and LCOs to Switch off Analogue connections with in a week December 22, 2017 0 Read moreDetails