Marketing

D2C Ecommerce has signed actress Rakul Preet Singh as brand ambassador for its fashion jewellery brand ‘AccessHer’. As part of...

After an extremely successful inaugural edition of the RuPay Prime Volleyball League in February 2022, there has been a massive...

Licious has announced their foray into the alternative protein sector with the launch of UnCrave, a D2C plant-based meat brand....

Digital-first jewellery brand BlueStone launched watch jewellery with a talked-about ad campaign ‘Love is in the Little Things’ recently.  In...

Miko, a Kids AI robots manufacturer, has acquired a majority stake in Square Off, a startup known for AI-driven automated...

Bayer has completed the sale of its Environmental Science Professional business to the international private equity firm Cinven, after the...

DIZO, the first brand under realme TechLife ecosystem, today announced its tie up with top retail chains - Croma, Reliance...

Gulf Oil Lubricants, a Hinduja Group Company, has on-boarded Indian Cricketer Smriti Mandhana, as its new brand ambassador. Through this...

The snacking brand Bingo! from ITC Ltd., one of India's leading FMCG conglomerates, announced a collaboration with Kerala Blasters Football...

Walkaroo, an Indian footwear brand, today announced Bollywood Actor Ajay Devgn as its Brand Ambassador. The announcement comes at a...