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Home Featured

CavinKare forays into the QSR segment with the launch of Jango’z

Brand to bet big on slice and bite segment to generate a revenue of 150 Crores in the next 5 years

by MN4U Bureau
December 22, 2021
in Featured, Marketing
Reading Time: 2 mins read
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CavinKare forays into the QSR segment with the launch of Jango’z
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Chennai: FMCG major CavinKare as part of its robust retail expansion plans, today announced its foray into the QSR segment with a new brand – Jango’z. Launching its maiden outlet in Chennai, the brand further plans to set up over 100 outlets across strategic locations in India by 2026. With the Indian QSR segment expected to reach INR 827.63 Billion by FY 2025, CavinKare is also set to bet big on the slice and bite segment through Jango’z with an aim of generating over 150 crore revenue in the next 5 years.

Manuranjith Ranganathan
Manuranjith Ranganathan

Commenting on the occasion, Manuranjith Ranganathan, Director – Retail, said “Our entry into the QSR space comes in line with our refreshed CavinKare 2.0 strategy. Retail is one of the important divisions in CavinKare where we have made significant investments and have major diversification plans in the future as well. One of the steps in the direction is this entry with the launch of Jango’z that is set to disrupt the space with CavinKare innovation edge. With the segment poised to grow at a 15.4% CAGR coupled with untapped potential tier-2 and tier-3 markets, we are confident that Jango’z will become a 150 Crore brand by 2026. The slice and bite space in the segment is at a nascent stage but we are positive that this will become the future of the QSR industry and we are happy to be leading the way with it being an important proposition at Jango’z.”

Jango’z is CavinKare’s first chain QSR brand with its first outlet in Perambur, Chennai. Sprawled across 1300 sq ft, the outlet serves a slew of delicacies like fried chicken, pizzas (whole and by the slice), signature burgers and softies. All the Jango’z outlet in the future will serve freshly-made chicken two ways – fried and tawa grilled, signature double patty burgers, and an exciting lineup of refreshing mocktails. The outlets will also have a notable space where the customers can see their orders being cooked live, guaranteeing only the best and freshly-made food. This outlet also features specially commissioned wall art, with the mascot from the Jango’z logo being incorporated into a fun comic strip. The price range of the items in the menu starts from as economical as Rs.59.

Tags: CavinKareJango’zManuranjith Ranganathan

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