New Delhi: Cheil X has announced the appointment of Ankit Singh as National Strategy Director, marking another key move in the agency’s mission to strengthen its future-ready leadership. Singh will report to Jitender Dabas, CEO, Cheil X, and will spearhead the strategic vision across all Cheil X companies in India.
The appointment comes as Cheil X continues its transformation into a full-funnel agency, offering integrated solutions that span content, commerce, and experience. Singh brings a wealth of experience to the role, having previously served as Director – Brand Marketing, South Asia at Hilton, and leading strategic functions at Leo Burnett North and BBH Delhi. His portfolio includes work for brands like PepsiCo, Coca‑Cola, Unilever, Uber, and Apple.

Commenting on the appointment, Jitender Dabas, CEO, Cheil X, said, “I’ve always believed that a strong strategic core doesn’t just solve business problems for brands – it shapes the agency’s ability to stay ahead of change. Ankit brings his expertise of partnering with big global and Indian brands and an astute understanding of what marketing and brands need today. We are building a winning team — and Ankit will be a key player in that formation.”
Recognised as a thought leader and recipient of awards including the Effies, Cannes Lions, and the WARC Prize for Asian Strategy, Singh is known for blending cultural intelligence with technology-driven thinking.
Speaking about his new role, Ankit Singh, National Strategy Director, Cheil X, said, “Data and technology are reshaping how brands connect with people, and Cheil has long been at the forefront of this shift — creating connected experiences across the consumer journey. I’ve always been drawn to building new things, so when Jeetu shared his bold vision for Cheil X, it felt like the perfect moment and the right place to build a future‑ready agency that delivers impact at scale.”
This appointment aligns with Cheil X’s broader commitment to nurturing a new generation of leaders across strategy, creativity, and experience design — reshaping how brands are built in today’s connected world.
















