Mumbai: Chirag Madkaikar has joined Pernod Ricard India as Media Manager. In his new role, Madkaikar will be responsible for driving the company’s media strategy, planning, and execution across platforms.
Announcing the move on LinkedIn, Chirag Madkaikar said, “I’m happy to share that I’m starting a new position as Media Manager at Pernod Ricard India!”
Prior to joining Pernod Ricard India, Madkaikar was associated with Omnicom Media Group as Senior Business Director. Over the course of his career, he has worked with several leading agencies including Mindshare, Madison World, Initiative, MediaCom, Rediffusion Y&R, Havas Media, and MultimediaInformatics Pvt Ltd.
Madkaikar began his professional journey in 2011 as a Senior Media Planner at MultimediaInformatics Pvt Ltd and has since built extensive experience across media evaluation, business insights, media planning, marketing strategy, media buying, operational efficiency, advertising, marketing communications, and brand management.
With his diverse agency background and deep expertise in integrated media and marketing functions, Madkaikar is expected to play a key role in strengthening Pernod Ricard India’s media effectiveness and strategic brand communication efforts.
