According to Chrome LIVE Week 28’22 data, English GEC genre became the top gainer of the week as it grew by 1.25 pc in 6 Metros. In this genre, The Q garnered the highest OTS with 45.4 pc followed by Colors Infinity with 39.3 pc at second position and Comedy Central with 38.4 pc at the third position.
Hindi Movies genre stood at second position by gaining 0.95 pc in HSM excluding <1 lakh market. Sony Wah gained the highest OTS with 94.2 pc followed by Zee Anmol Cinema with 93.1 pc at the second position and Star Utsav Movies with 92.7 pc at the third position.
Religious genre claimed the third position by gaining 0.91 pc in HSM excluding <1 lakh market. Sanskar channel secured the highest OTS with 99.8 pc followed by Aastha with 98.4 pc at second position and Zee Salaam with 92.9 pc at the third position.
English News genre stood at fourth position by gaining 0.42 pc in 6 Metros. In this genre, Sansad TV garnered the highest OTS with 100.0 pc followed by Republic TV with 99.7 pc at second position and CNN News 18 with 83.1 pc at the third position.
Music genre claimed the fifth position and grew by 0.36 pc in HSM excluding <1 lakh market. MTV Beats gained the highest OTS with 92.4 pc followed by Mastiii with 86.6 pc and 9X M with 79.0 pc.
OTS is the actual census based, percentage connectivity of a channel spread across 76.16 million homes, reported by Chrome Data Analytics & Media, spread across Analog Cable, Digital Cable and DTH.
