The radio network focus is on localising content keeping in mind the tradition and culture of the city
Kochi: Club FM, the radio division of the Mathrubhumi Group launched its sixth radio station in Kozhikode. The station will be aired on the frequency 104.8FM and will offer authentic and edited news and round-the-clock entertainment and music programmes to the Malayalee diaspora.
The launch function was attended by Mathrubhumi officials including Chairman & Managing Director MP Veerendra Kumar, along with P V Chandran {Managing Editor}, M V Shreyams Kumar {Joint Managing Director}, P V Gangadharan (Director), P V Nideesh (Joint Managing Editor), Mayura Shreyams Kumar ( Officer –Innovations, Club FM) and otherofficials.
As part of its celebration, a sand -art sculpture was curated at Calicut beach which was in form of a mermaid listening to 104.8FM station. The art work was opened for general public by District Collector of Kozhikode ShriU V Jose. The installation was created by artists Kamal Kanjilan, and Manoj Brahmamangalam, and gained immense popularity and appreciation for its making by the audience.
Speaking on this occasion, M V Shreyams Kumar said “We are delighted to launch our sixth new station after Kochi, Trivandrum, Thrissur, Kannur& UAE.Our strategy is to expand in newer markets, and establish our leadership status, aligned as per Club FM’s brand personality of being irreverent, young, cool and trendy. We look forward to delight listeners with innovative content and presenters that will be industry first on radio”.
Club FM 104.8 sports the tagline Ton Kannakkinu fun meaning ‘tonnes of fun’ and will have a wide genre of programs like Malabar Mornings -dishes out positive energy and music, Kalakkan Recharge, – that spells the city , Food Mohabbat – the exciting food show, IshtamullaPattu Live- offering call-on-demand songs, Pocket Money – Money game show, Sar- keetRj’s on- ground interactions with local public and finding interesting happenings in the city, Hindi company nostalgic journey experience with Ghazals, Hindustani and Bollywood music, Love Bytes , bed time show, Star Jam – celebrity talk show, Music Mojo, radio version of unplugged music show on Kappa TV, I personally, radio version of celebrity interviews show on Kappa TV, Enthanu Babuetta – a humorous skit with a character named babu (etta), Sora para – a satirical humorous conversations over topics like travel, food, real life situations etc Lose control – rocking DJ party on air, diamonds of the yest years the old classics in Club Diamonds etc.
