As per BARC data (TG: 15+ AB | Full Week (0200-2600 hrs) Wk 35’22 | 8 Channels considered), CNN-News18 has secured a market share of 31.2 pc, which is 23 pc higher than Republic TV in terms of viewership this week.
Meanwhile, Times Now and Republic TV secured 25.8 pc and 25.3 pc market share respectively.
The channel opened at number one position when the BARC ratings resumed in March this year and has continued its leadership run since then.
Commenting on the continuous success of the channel, Smriti Mehra, CEO, Business Cluster, Network18, said, “CNN-News18 has always focused on delivering people centric content, along with insightful debates and analyses with a global perspective. Our continuous focus on news over noise differentiates us from others.”
Even on digital, the channel has been able to generate good traction for its content. Its YouTube channel and social media handles are among the most viewed with a high engagement rate.
CNN-News18 is also ahead of the competition in prime time, with a 32.7% market share in 1800-2300 hrs (AB15+ weekdays).
