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Colors continues to dominate the Urban space; Zee Anmol leads the Hindi U+R category : BARC Week 30

by MN4U Bureau
August 2, 2018
in Buzz, Featured
Reading Time: 2 mins read
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Colors continues to dominate the Urban space; Zee Anmol leads the Hindi U+R category : BARC Week 30

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Mumbai: According to the BARC India week 30 data for the period between Saturday, 21st July 2018 and Friday, 27th July 2018, in which the market leader Zee Anmol remains the leader of the Hindi GEC U+R category with 673461 (000s) impressions though there a dip in its viewership. The top ten Hindi GEC U+R chart has seen a shuffle this week against week 29.

Star Utsav with and rise of 61229 (000s) impressions has take a leap to the 2nd position from the 6th place, where it has been the previous week. Star Bharat has taken a step forward and occupies the 3rd place with 644544 (000s) impressions, pushing Zee TV to the 4th place with 638796 (000s) impressions. Colors has slided from 3rd place to 5th place with 607306  (000s) impressions.

Sony Pal with 603033 (000s) impressions is placed at the 6th position and  Star Plus has retained its 7th place with 557681 (000s) impressions. While Rishtey with 441164 remains in the 9th place, Sony Entertainment Television and SONY SAB are seen interchanging their places occupying the 8th and 10 places respectively

Analysing the ratings of HindI GEC Urban category for the week 30, Colors continues its dominance with a marginal rise in its viewership with 427615 (000s) impressions, followed by Star Plus and Zee TV with 393679 (000s) impressions and 383818 (000s) impressions respectively. While Star Bharat with 309798 (000s) impressions remains at the 6th position, Sony Entertainment Television with 357903 (000s) impressions and SONY SAB with 323417 (000s) impressions are seen exchanging places standing at No.4 and No.5 respectively.  STAR Utsav with 189557 (000s) impressions stands at the 7th place followed by Sony Pal with 186855 (000s) impressions and Zee Anmol with 142403 (000s) impressions and &TV is seen taking the 10 place in the top 10 list.

The top 5 programmes list in the Hindi GEC U+R space remains the same but for the inclusion of Star Plus’  fiction series Yeh Rishta Kya Kehlata Hai, data reports that Naagin-3 is the top rated program since its launch with rise in viewership by 635 (000s) impressions, followed by Kundali Bhagya and Kumkum Bhagya. The dance reality show Dance Deewane has stepped up to the 4th place with 7202  (000s) impressions .

The Hindi GEC Rural space is topped by Zee Anmol with 531058 (000s) impressions followed by STAR Utsav and Sony Pal with 456917(000s) impressions and 416177(000s) impressions respectively. While STAR Bharat with 334745 (000s) impressions is placed at the 4th place Rishtey with 324550 (000s) impressions occupies the 5th place in the list in week 30.

Tags: BARC Week 30ColorsHindi U+R categoryZee Anmol

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