Mumbai: In a groundbreaking celestial tribute, COLORS has named a star Apollena, in honor of its upcoming space-themed drama, Apollena – Sapno Ki Unchi Udann. The unique gesture marks a historic moment in the world of television and underscores the show’s empowering message of defying limits and chasing one’s dreams. The star, symbolizing the limitless potential of dreams, shines brightly for the inspiring story of Apollena, a small-town girl determined to become India’s first female astronaut.
Premiering on December 3, 2024, Apollena – Sapno Ki Unchi Udann tells the story of Apollena, a young woman who faces societal norms and personal adversities to fulfill her ambition. Hailing from Lucknow, Apollena dreams of reaching the stars but must first battle the weight of family crises, societal prejudice, and the label of being “gaddaar ki beti” (daughter of a traitor). Despite her father’s wrongful imprisonment and a dip in her academic performance, Apollena’s resilience and determination drive her to keep pursuing her dreams.
The show stars Aditi Sharma in the titular role of Apollena, with Sandeep Baswana playing her father, Girdhar Shukla. Produced by Four Lions Films Private Limited and Katha Kottage Production LLP, the series will air every day at 6:00 pm on COLORS.
Speaking about the honor of having a star named after her character, Aditi Sharma expressed, “I am deeply humbled by COLORS’ gesture of naming a star Apollena. This is not only a tribute to my character but to the limitless possibilities of what we can achieve when we dare to dream big. Apollena’s journey is a reminder that no dream is too far-fetched, and the sky is not the limit—our dreams are.”
Sandeep Baswana, who portrays Apollena’s supportive father, Girdhar, added, “Apollena – Sapno Ki Unchi Udann represents the hope and love parents have for their children. My character’s journey is about clearing his name and supporting his daughter’s dream. It’s a story about unconditional love and encouragement. The naming of a star for the show is a beautiful way to emphasize the limitless potential we all have. I’m proud to be part of this remarkable project.”
The digital campaign for Apollena – Sapno Ki Unchi Udann will feature an innovative AI-generated video, highlighting Apollena’s relentless spirit through the #KarKeDikhaungi theme. Influencers and digital creators will share personal stories, focusing on the bond with their fathers and the importance of resilience, while poetry artist Gunjan Saini will lend her voice to convey the emotional depth of the show.
This campaign aims to inspire audiences with the show’s core themes of resilience, empowerment, and following one’s dreams, especially encouraging young girls to defy societal expectations and pursue careers that once seemed out of reach.
