Dentsu Creative India has announced the appointment of Manzoor Alam as Executive Creative Director. He will report to Joy Mohanty, Chief Creative Officer – North.
He was ECD at Goldilocks in his last assignment. In a career spanning two decades, he has worked with MullenLowe Lintas Group, Euro RSCG, Rediffusion and McCann.
At Dentsu Creative, Alam will head teams working on brands like Honda Cars, Max Healthcare, Catch Spices, Royal Stag, 100 Pipers, Herbalife, Hamdard, and Carlsberg at the agency’s Gurugram office.
Mohanty said, “Manzoor’s exceptional journey showcases a wealth of experience and an extensive portfolio of accomplishments with leading brands such as Google and Olx, as well as numerous startups and tech ventures. His unique ability to infuse his ideas with a strong sense of humanity has endeared him to brands across the spectrum. We are thrilled to have him on board and are certain that he will be instrumental in taking our goals of ‘Modern Creativity’ to new heights.”
Alam added, “In today’s ever-evolving consumer landscape, it is important to consider both the ‘when’ and ‘how’ of every idea. This calls for a cohesive and integrated approach to deliver our concepts effectively. Dentsu Creative India’s philosophy of ‘Modern Creativity’ syncs well with this emerging trend. The organisation’s strong emphasis on digital-first, tech-driven initiatives, and data-backed solutions amplifies the potential for impactful ideas to flourish. This is exactly what has drawn me towards Dentsu Creative India. I am excited and look forward to embarking on this inspiring journey.”
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