Mumbai: Dot Media, Mumbai’s leading creator network agency, has announced the appointment of Danny Advani as Head – Business Strategy and Planning. In this pivotal role, Danny will lead the agency’s strategic expansion and oversee the creation of a new Content Division. His responsibilities will also include managing talent, IP development, channel monetisation, and enhancing Dot Media’s digital influence both locally and internationally.
With over 12 years of experience in the digital ecosystem, Danny brings a wealth of expertise to Dot Media. He previously headed the Influencer vertical at OML (Only Much Louder) and served as Senior Project Head at Big Bang Social, the tech platform of Collective Artists Network. Danny has played a key role in driving revenue growth at his past organizations, overseeing business upselling, and closing deals with support from outreach teams. He has also directed over 200 films in the last four years and contributed to high-impact campaigns for major brands including HUL, L’Oréal, Oppo, Amazon, Flipkart, Tinder, Swiggy, Netflix, Google, and several tourism boards like Malaysia and Maharashtra.
Commenting on his new role, Danny Advani said, “Dot Media has built a stellar reputation for its robust organization, driven by performance and values. I’m excited to work with this talented team to shape the future of influencer marketing. We aim to create impactful campaigns that drive brand connections and deliver transformative results, reaching audiences at every stage of the funnel.”
Shubham Singhal, Co-Founder & CEO of Dot Media, expressed enthusiasm about Danny’s appointment, stating, “Danny’s deep expertise and experience during the growth phases of network and independent agencies are key to our ambition of becoming India’s largest creator network agency. His leadership will be crucial as we expand our offerings and accelerate our growth. With a foundation of over 200 creators across genres, Dot Media is uniquely positioned to deliver seamless, high-impact solutions to brands. We are excited to embark on this next phase of growth and set new benchmarks in the Indian creator ecosystem.”
