Easebuzz, a payment solutions platform, has recently launched the #BuzzingForBharat campaign with an aim to encourage and empower small and medium-sized businesses in India with plug-and-play API solutions, helping them digitise their payment collections and payouts.
As a part of #BuzzingForBharat, Easebuzz released a range of digital payment knowledge reckoners, SME success stories, and employee-led interactions on social media platforms, including Facebook & LinkedIn. The campaign showcased how Indian SMEs are digitizing payment mechanisms for business efficiency and revenue growth. Easebuzz also published a newsletter highlighting how tech-enabled SMEs will drive the Indian economy to fulfill the$5 trillion dream.
Under the #BuzzingForBharat campaign, Easebuzz launched a thematic Diwali campaign, ‘Tyohaar Bharat Ka’ to celebrate Bharat’s spirit of innovating, thriving, and growing. They offered specially curated plug-and-play payment solution packages for SMEs to help solve payment collection problems and improve cash flows.
Bharath Katta, Vice President & Head of Marketing at Easebuzz, said, “While in the last two decades large enterprises were leading the growth for India, the next leg of multi-fold growth in the economy will be majorly led by SMEs. With our #BuzzingForBharat campaign, we intend to support and instill confidence in SMEs and enable them to make unhindered progress with the help of affordable digital payment solutions of Easebuzz. Through this campaign we are proudly buzzing for SMEs of the country and are encouraging them to dream, aspire and grow.”
Through this ongoing campaign, Easebuzz is supporting SMEs of various sizes and sectors, including retail businesses, D2C & ecommerce businesses, restaurants, departmental stores, travel agencies, event management businesses etc. with best-in-class payment solutions and enabling the small and medium scale businesses to focus on business growth without worrying about payment related problems.
