Commemorating the World Water Day, Finolex Industries, a PVC pipes and fittings manufacturer, has released a short film, titled “Save Today For Better Tomorrow”, highlighting the dire need to save water in our daily lives.
The film gives a reality check by showcasing the consequences of neglecting water conservation and urges viewers to take action to protect this vital resource. The film features captivating storytelling with a strong message of saving water now, rather than waiting for the day when this critical resource is threatened.
Watch the film here:
In addition, as part of world plumbing day the company invested in 100 meets connecting 6,200 plumbers from all across the country with the endeavour to create consciousness in this community to preserve water by installing pipes and fittings appropriately and fixing leakages.
Ajit Venkataraman, CEO of Finolex Industries, said, “Celebrating Water Conservation Day is not only a reminder of the critical importance of water in our daily lives but also an opportunity to acknowledge the challenges we face in preserving this precious resource for future generations. Our high-quality products, long lasting pipes support our vision of water conservation and offer reliable protection against leakages owing to their superior built quality and renowned durability.”
“We believe that storytelling is a powerful tool for creating change, and as a socially responsible company, we are proud to use our platform to bring attention to important environmental issues like water conservation. We hope that this film will sensitize and inspire action towards a more sustainable future,” he further added.
The brand stated that the film is part of Finolex’s ongoing efforts to promote sustainability and environmental stewardship, and it will be promoted on the company’s website and social media channels.
