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Fintech company Mswipe Technologies names Harita Desai Jani as CMO

The company has elevated Harita Desai Jani and Nayantara Bhargav from in their existing roles in their pursuit of empowering women at leadership.

by MN4U Bureau
December 19, 2023
in Featured, Marketing, People
Reading Time: 1 min read
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Fintech company Mswipe Technologies names Harita Desai Jani as CMO
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Mswipe Technologies, a Fintech company that provides digital payment solutions to merchants and small businesses, has elevated Harita Desai Jani and Nayantara Bhargav from in their existing roles in their pursuit of empowering women at leadership positions and expand Mswipe globally.

Mswipe’s Chief Marketing Officer- Harita Desai Jani has taken the reins on enhancing the brand’s awareness both internationally and in India. Establishing a robust digital ecosystem and curating digital and AI-enabled technology for merchants. Harita Desai Jani was previously at the role of Head of Marketing.

Harita has over 18 years of experience across renowned Indian and global brands, specializing in building brand awareness, customer acquisition, engagement, and retention. Harita initiated her career in advertising, later transitioning to Marketing at HSBC.

With a substantial 14-year tenure at Kotak Mahindra Bank, she spearheaded marketing initiatives across various portfolios, encompassing Private Banking, mass-affluent, and Retail Assets, catering to diverse audiences.

In her current role as Chief Marketing Officer at Mswipe Technologies, Harita commenced as the Head of Marketing, emphasizing the establishment of a robust digital ecosystem.

Mswipe Technologies also elevated Nayantara Bhargava as The Chief Business Officer, formerly she was the in-charge of Mswipe Technologies’ banking and partnerships. She is currently in charge of fostering growth and expansion through solid banking and enterprise partnerships and working with partners to speed up their growth by utilizing cutting-edge payment solutions globally.

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Tags: Harita DesaiMswipe TechnologiesNayantara Bhargav

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