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Home Industry Brief

First phase election coverage: News18 India stands at the top of the viewership charts, ahead of Aaj Tak

by MN4U Bureau
April 30, 2024
in Industry Brief
Reading Time: 1 min read
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First phase election coverage: News18 India stands at the top of the viewership charts, ahead of Aaj Tak
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New Delhi: During the coverage of the polling day of phase 1 of the Lok Sabha elections in 2024, News18 India, India’s No. 1 Hindi news channel, continued to be the preferred choice of viewers. In what could be seen as an acknowledgement of excellent quality of coverage, News18 India garnered the highest viewership during the polling day of the first phase of Lok Sabha elections.

During the crucial coverage of the polling, News18 India bagged 1.03 crore AMAs, securing the top position in the category, with Aaj Tak trailing on the second spot. (Source: BARC |Metric: AMA’000s | TG: NCCS All 15+ | Period: Wk 16’24, 19th Apr’24, 24 Hrs |Market:HSM | 14 channels considered.)

News18 India boasts a wide network of reporters who deliver news with diverse content, allowing viewers to experience the grandeur of polling day and making the channel a trusted source of information. Graphic illustrations and innovative production techniques, coupled with the proper presentation of facts and expert analysis with real-time data, enable viewers to enhance their experience of the battle of the ballot.

News18 India is renowned for its most high-profile anchors and seasoned reporters. The channel’s prominent anchors include Kishore Ajwani, Amish Devgan, Prateek Trivedi, Rubika Liyaquat, Aman Chopra, Pankaj Bhargava and Anand Narasimhan.

Tags: Aman ChopraAmish DevganAnand NarasimhanKishore AjwaniNews18 IndiaPankaj BhargavaPrateek TrivediRubika Liyaquat

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