Five from India are among the more than 70 creative leaders from 19 APAC countries and regions to be selected by The One Club Asia to serve as judges for the One Asia Creative Awards 2022.
After years of running The One Show Greater China, the club expanded the scope of the awards last year to include all of Asia Pacific as One Asia. Entries were received from 17 countries and regions in APAC, with winners representing 14.
Confirmed One Asia 2022 juries to date from India are are follows:
Design, Print & Out of Home, Print & Out of Home Craft
- Santosh Padhi, CCO, Wieden+Kennedy India, Mumbai
- Sonal Chhajerh, ECD, Leo Burnett, Mumbai
Direct Marketing, Creative Effectiveness, Innovation; Integrated
- Melvin Jacob, ECD, Famous, Bengaluru
Branded Entertainment; Public Relations, Public Service & CSR, Social Media
- Aarti Srinivasan, ECD, BBH Mumbai
Experiential & Immersive, Digital Craft, Gaming, Interactive, Online & Mobile
- Deepali Nayar, CD, Publicis Sapient, Gurugram
The complete list of One Asia 2022 juries can be viewed here.
Entries are now being accepted, with fees increasing after each deadline period. Regular deadline is August 19, 2022, and the final deadline is September 16, 2022.
Eligible countries and regions for One Asia are Australia, Bangladesh, Bhutan, Brunei, Cambodia, Mainland China, East Timor, Hong Kong, India, Indonesia, Japan, Korea, Laos, Macau, Malaysia, Maldives, Mongolia, Myanmar, Nepal, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, and Vietnam.
Online judging will take place in October, with finalists announced in November. Gold, Silver and Bronze winners will be announced in late November.
Starting this year, One Asia is now part of The One Club’s renowned Global Creative Rankings for 2023. One Asia awards won by agencies and brands will now gain them international recognition in their own right, and contribute as appropriate to network and holding company global rankings totals.
Global Creative Rankings points for One Asia are Best of Show 90; Best of Discipline, CMO Award, Sustainable Development Goals, Green Awards, and Cultural Driver Awards 60 each; Gold 30; Silver 14; Bronze 6; and Merit 2.
“After a successful first year in 2021, One Asia will be significantly more important to agencies and brands now as part of the Global Creative Rankings,” said Kevin Swanepoel, CEO, The One Club.“These judges represent the vanguard of creatives, designers, and innovators across all of APAC, and they will drive the process to recognize this year’s winners,” he added.
“After expanding The One Show Greater China to the whole Asia Pacific region as One Asia last year, we now take the next step in elevating the best work in the region on the global stage,” said Ma Chao, chief representative, The One Club Asia office.
