FREED, an Indian debt relief platform, today announced the appointment of Romy Walia as Chief Marketing Officer. He will be driving overall marketing strategy and execution including consumer, business and digital marketing for the company.
Prior to joining FREED, Romy held the position of Manager of Products, Vendasta, an all-in-one platform for companies providing digital solutions to SMBs. A marketing veteran with almost two decades of extensive experience spanning across three continents, Romy has been instrumental in spearheading Omni Channel Marketing & Brand Management for businesses.
Commenting on his appointment, Ritesh Srivastava, Founder & CEO, FREED, said, “Ours is a team that embodies passion, empathy and service. As we work towards breaking the stigma surrounding debt in our country, Romy joins us with a diverse range of experience in today’s continuously evolving customer-centric world. We are confident that his expertise will prove invaluable in our go-to-market strategy at this exciting journey stage and help us to drive forward our mission.”
“Introducing the concept of debt relief and attempting to de-stigmatize debt, FREED is trying to address the cultural issue of our country. As the company pioneer the market utilizing knowledge and expertise of its team, FREED offers a one-of-a-kind opportunity to set the tone and establish us a market leader,” said Romy Walia.
He further added, ”As the company enters into its next phase of growth in today’s Meta world, I foresee significant opportunity opening up during this transition to the meta verse with the advent of web3.0. Hence, I am excited to join FREED at this momentous time. With an ambitious, innovative business with enormous potential, I look forward to working with the leadership and the entire team to deliver the next phase of growth.”
A graduate in BCA from Bangalore University where he specialized in Technology applied in Business & Commerce, Romy holds an MBA in Business Strategy & Deployment from Strathclyde Business School, United Kingdom. Based in Gurugram, Romy will be working closely with the leadership team to expand country’s operations in India.
