Mumbai : Madison Digital hasjust announced the appointment of Gaurang Menon as National Creative Director. Gaurang will report to Vishal Chinchankar, Chief Digital Officer and will be based in Mumbai.
Gaurang comes with a wealth of experience in digital communication across agencies such as iContract, Quasar (groupm), Leo Burnett, BC Webwise and Mediaturf and has worked on a wide range of brands such as Kellogs, Sunsilk GangofGirls, Jet Airways, Cleartrip, Microsoft, Reliance Communications, Honda Motors, Nestle, Twinings, Dettol, Durex, UTI MF, HSBC, Garnier India, Kissan, Pureit and Vaseline – to name a few.
Mr. Vishal Chinchankar, Chief Digital Officer, Madison says “We are very happy to have Gaurang on board. Our aim is to be a significant player in the Creative Tech and Content ecosystem of India. His experience in the area of content and smart creative tech solutions will add to our existing proficiency in media performance and we will be able to offer holistic solutions to our clients. I am confident that Gaurang, with his experience and expertise, will help us take this ambition forward.”
Says Gaurang on his appointment,“It’s a pleasure and honor to be a part of Madison – a name most of us first heard of when we entered advertising. Madison’s collaborative work environment, exciting list of brands, and a digital creative first approach is very exciting to be in at the moment. I’ve known Vishal since my first job in digital advertising and am pleased to partner with him in his future growth plan for Madison Digital.”
Madison Media Digital handles Digital mandates for a wide spectrum of clients including Indiabulls, Tata Chemicals, Godrej Properties, Asian Paints, Pidilite, Honda Two Wheelers, Delmonte Foods, Max Life Insurance, NACO, Indian Oil Corporation, Raymond, Viacom18 and Lodha Group, amongst others.
Madison Media Digital along with HiveMinds Digital now has a digital strength of 150 people and grew in 2017-18 over 2016-17 by 175%in revenue. Here is a quick snippet on what Madison Digital has done in terms of work –
Madison Media has just been ranked the 2nd Most Admired Media Agency by the Economic Times Brand Equity Ad Agency Reckoner, 2018. Madison Media has also been voted the Ideal Media Agency, the Most Attractive Media Agency, and No. 1 in Creative Media Thinking, by R3 Scopen Study amongst 59 advertisers in India.
