Mumbai: Glad U Came, a PR and Influencer Marketing Agency, has won the PR mandate for La Pink, a premium personal care brand known for its toxin-free, natural, and effective skincare solutions. Following a competitive multi-agency pitch, Glad U Came has been entrusted with enhancing La Pink’s brand visibility and driving strategic influencer engagement.
With expertise in industry insights and strong media relations, Glad U Came will oversee an integrated communication program, including strategic media outreach, influencer collaborations, and brand positioning efforts.
La Pink is a trailblazing personal care brand that merges nature with innovation to develop high-quality, toxin-free skincare and haircare solutions. Committed to clean beauty, La Pink harnesses the power of natural, science-backed ingredients in its formulations, ensuring safety, efficacy, and sustainability. The brand’s signature Pink Algae Complex delivers deep hydration, nourishment, and long-lasting results, reinforcing its eco-conscious approach to personal care.
On securing the mandate, Maddie Amrutkar, Founder of Glad U Came, expressed enthusiasm for the collaboration, stating, “La Pink’s dedication to clean, toxin-free beauty aligns perfectly with the evolving consumer preference for safe and effective skincare. Our PR strategy will focus on educating consumers about these innovative formulations and positioning La Pink as a leader in the personal care industry.”
