Subha Sreenivasan Iyer has been elevated by Godrej Consumer Products Ltd. (GCPL) as Head of Digital Marketing– GCPL India and Head of Media Planning, Strategy and Buying for GCPL and rest of GILAC group of companies. She has a stint of almost 19 years with the organisation.
Iyer updated her LinkedIn profile mentioning her additional roles at GCPL. She joined GCPL in 2004 as DGM Marketing-Media and Brand PR and later got elevated to several senior roles.
With a rich experience of 25+ years in media her expertise are Television, Print, Radio, Cinema, Out Of Home and Events, Sponsorships, Activation programmes as well as Customised Content Creation.
She did her PG Diploma in Media Planning, Communication and Media studies from Mudra Institute of Communications Ahmedabad.
Iyer has also served at various esteemed organisations like Minshare, HTA, FCB Ulka, Triton Communications, Rediffusion DY&R to name a few.
