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Home Industry Brief

Himalaya Wellness Company Introduces Himalaya Re-Hydrate: The Ultimate Electrolyte Drink for Summer Revival

by MN4U Bureau
April 22, 2024
in Industry Brief
Reading Time: 1 min read
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Himalaya Wellness Company, one of India’s leading wellness brands, unveils its latest product, Himalaya Re-Hydrate, to combat rehydration and fatigue, available in two flavors – Apple and Orange. This electrolyte drink is meticulously crafted to replenish lost nutrients swiftly, leaving consumers feeling refreshed and invigorated.

Himalaya Re-Hydrate is scientifically designed with 40% less added sugars and 50% more Vitamin C* for health-conscious individuals. Vitamin C aids in faster recovery from fatigue, while the reduced sugar content aligns with the preferences of today’s discerning consumers.

Containing a blend of five essential electrolytes—Sodium, Chloride, Potassium, Magnesium, and Calcium—alongside Zinc, Himalaya Re-Hydrate ensures rapid restoration of vital nutrients. Additionally, the infusion of super fruits like Amla and Pomegranate, rich in antioxidants, supports the body’s natural recovery process.

Commenting on the new product, Vikas Bansi, Business Head-OTC, Himalaya Wellness Company, expresses, “Our endeavor with Himalaya Re-Hydrate is to offer consumers a revitalizing solution that combines the goodness of nature with the assurance of science. As we enter the health drinks market, we aim to outpace the category’s growth trajectory through our innovative formulation and unwavering commitment to quality.”

Himalaya plans to reach 30,000 doctors and 75,000 retail stores across the country with this new launch.

*Nutritive claim compared to similar products available in the market.

-Based on Press Release

Tags: HimalayaHimalaya Wellness CompanyRe-HydrateUltimate Electrolyte DrinkVikas BansiVitamin C

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