Sunday, June 4, 2023
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Exclusive

HP and Spikes Asia Launch New Competition to Unleash the Possibilities of Print

by MN4U Bureau
June 29, 2018
in Exclusive, Featured, Print
Reading Time: 3 mins read
A A
HP and Spikes Asia Launch New Competition to Unleash the Possibilities of Print

Share Share ShareShare

The competition will highlight how agencies and brands can use print to increase engagement

Singapore: HP Inc. and Spikes Asia today announced the launch of the Young Spikes Design Competition. It will be held in the lead up to the Spikes Asia Festival, taking place in Singapore from September 26-28, 2018. The competition, which is open to Under-30 executives from across the Asia Pacific and Japan region, expands the existing line-up of Design, Digital, Integrated, Media and PR Young Spikes Competition categories.

Joe Pullos

“Spikes Asia is all about celebrating creativity in communications as well as nurturing and developing the next generation of talent,” said Joe Pullos, Festival Director, Spikes Asia. “As consumers are faced with more media choices than ever before, there is an increasing need for brands to stand out. Print has the ability to do just that – create an emotional connection, earn attention, surprise and delight – in a way that cannot be digitally replicated. We are really excited to partner with HP on our existing student print competition, and to create a new competition for under 30’s that celebrates design in print and provides participants with an understanding of how print can be used by brands.”

The Young Spikes design competition is open for registration from June 28, 2018. It challenges participants to leverage HP’s Graphics Solutions technologies to engage with their target audiences.

Puneet Chadha

“Print and packaging have shown to be more emotionally impactful than digital alone in building brand engagement,” said Puneet Chadha, Director of Marketing, Graphics Solutions Business, Asia Pacific and Japan, HP Inc. “As we reinvent the possibilities of print with our technologies, we enable brands to create targeted campaigns that are more relevant to their consumers. Through our partnership with Spikes Asia, we aim to show how a creative-led approach can drive business impact.“

Young Spikes Design Competition
This competition consists of two rounds – the first is an online submission with shortlisted teams advancing to compete in round 2 at the Spikes Asia Festival.

The competition brief for the first round will be released on July 11, 2018, via a live briefing. At the session, HP brand marketers will showcase the possibilities of digital print, providing examples where brands successfully leveraged HP’s digital print technology. It will take place at HP’s Graphics Solutions Centre of Excellence (CoE), which offers businesses in Asia Pacific and Japan direct access to HP’s digital printing portfolio and solutions.

Participants based outside of Singapore will be able to watch a livestream on the Spikes Asia Facebook page.

Submission of entries will close on July 27, 2018. The entries will be evaluated by a panel of nine judges, and shortlisted winners will be announced on August 23, 2018.

At least three teams will be shortlisted for the second round of the competition. HP and Spikes Asia will invite up to two overseas teams, consisting of two members each, to attend the live briefing at the Festival, with paid flights and accommodations. All shortlisted teams will be given a Young Spikes Creative delegate pass valued at S$660 each. The passes will grant access to all Festival events.

The winner of the competition will be honored with the Spikes Award Medal at the Awards Ceremony on September 28, 2018.

HP and Spikes Asia are also partnering for the Student Creative Award for Print Competition, an existing competition meant to encourage aspiring talent in the region.

Student Creative Award for Print Competition
This competition is open to all full-time tertiary students aged 18-25 — a scan of a valid student pass must be submitted for verification. Students are tasked to create an A3 poster in accordance with the brief. Registration and submission of entries will close on August 17, 2018.

The winner of the competition will be announced on September 5, 2018 and will be awarded the Spikes Asia Medal at the Awards Ceremony on September 28, 2018. HP and Spikes Asia will invite the winner to the Festival, who will receive a Spikes Student delegate pass valued at S$305. Flights and accommodations will be covered if the winner is not based in Singapore.

Registration for the competitions is now open.
For the Young Spikes Design Competition, please register here: www.spikes.asia/young-spikes-competitions/young-spikes-design-competition.
For the Student Creative Award for Print Competition, please register here: www.spikes.asia/young-spikes-competitions/student-print-competition.

Tags: Festival Director.HPJoe PullosPossibilities of PrintSpikes AsiaYoung Spikes Competition

RECENT POSTS

Nihar Naturals emphasises every Woman's right to have appealing hair in latest ad
Campaigns

Nihar Naturals emphasises every Woman’s right to have appealing hair in latest ad

June 3, 2023
0

Nihar Naturals Hair Oil has launched a new TVC featuring its latest brand ambassador, Alia Bhatt. The campaign revolves around...

Read more
Dunzo turns power outages into rewarding experiences for its users
Campaigns

Dunzo turns power outages into rewarding experiences for its users

June 3, 2023
0

Dunzo, an on-demand delivery platform, has launched "LightGayiKya" campaign to change the way customers experience power cuts. By turning power...

Read more
CNBC-TV18 concludes Hyderabad chapter of 'Future. Female. Forward - The Women’s Collective' on a high note
Featured

CNBC-TV18 concludes Hyderabad chapter of ‘Future. Female. Forward – The Women’s Collective’ on a high note

June 3, 2023
0

CNBC-TV18, an English business news channel, hosted the Hyderabad city chapter of “Future. Female. Forward - The Women’s Collective”, a...

Read more
Amazon miniTV gears up to launch old-school romantic drama series 'Badtameez'
Featured

Amazon miniTV gears up to launch romantic series ‘Badtameez’

June 3, 2023
0

Amazon miniTV, Amazon’s free video streaming service, has announced its upcoming web-series ‘Badtameez Dil’, unveiling the teaser for the show....

Read more
Zee 24 Taas to host inaugural edition of Sahkar Parishad on 3rd June
Events

Zee 24 Taas to host inaugural edition of Sahkar Parishad on 3rd June

June 3, 2023
0

Zee 24 Taas, a Marathi news channel, is all set to host its inaugural season of Sahkar Parishad on Saturday...

Read more
LaLiga Football Schools and MTV India host Football Fiesta in Bangalore
Featured

LaLiga Football Schools and MTV India host Football Fiesta in Bangalore

June 3, 2023
0

LaLiga Football Schools (LLFS), in association with MTV India, announced the completion of one-day football fiesta for young football enthusiasts...

Read more

LATEST NEWS

Dunzo turns power outages into rewarding experiences for its users

Dunzo turns power outages into rewarding experiences for its users

June 3, 2023
CNBC-TV18 concludes Hyderabad chapter of 'Future. Female. Forward - The Women’s Collective' on a high note

CNBC-TV18 concludes Hyderabad chapter of ‘Future. Female. Forward – The Women’s Collective’ on a high note

June 3, 2023

ANALYSIS

Indian screenwriters dissatisfied with pay and credit: Ormax-Tulsea Survey
Analysis

Indian screenwriters dissatisfied with pay and credit: Ormax-Tulsea Survey

June 2, 2023
0

Indian screenwriters are dissatisfied with the pay and credit they receive for their work, according to a report titled 'The...

PEOPLE

eClerx Services appoints Kapil Jain as CEO
Featured

eClerx Services appoints Kapil Jain as CEO

June 3, 2023
0

Mumbai-based eClerx Services has announced the appointment of Kapil Jain as its CEO, subject to shareholder approvals. With a career...

Pluckk appoints Mamaearth’s Kunwarjeet Grover as Head of Growth

Pluckk appoints Mamaearth’s Kunwarjeet Grover as Head of Growth

June 3, 2023

MARKETING

KL Rahul invests in Sequoia-backed Hyugalife.com
Featured

KL Rahul invests in Sequoia-backed Hyugalife

June 3, 2023
0

Hyugalife, a health and wellness brand, has roped in Indian cricketer KL Rahul as investor and ambassador. The platform boasts...

Subscribe to Newsletters

ADVERTISING

#ARM Worldwide retains social media mandate for MTV India
Advertising

#ARM Worldwide retains social media mandate for MTV India

June 3, 2023
0

#ARM Worldwide, a digital marketing & communications consultant, has again retained the social media mandate for MTV India. Under this...

Sociowash renews digital mandate with multiple brands under Viacom18 network

Sociowash renews digital mandate with multiple brands under Viacom18 network

June 1, 2023
Wavemaker bags Reckitt India's media mandate

Wavemaker bags Reckitt India’s media mandate

June 1, 2023

PRINT

DB Corp Q3FY23: Ad revenue up 29 pc at Rs 11,233 mn
Featured

DB Corp’s total revenue grew by 21.2 pc to Rs. 21,682 mn in FY2023

May 19, 2023
0

DB Corp, a print media company and home to flagship newspapers - Dainik Bhaskar, Divya Bhaskar, Divya Marathi and Saurashtra...

Sportstar

The Hindu Group unveils Sportstar’s revamped edition

May 15, 2023
Dainik Bhaskar commemorates 40 years in Indore with 'Bhaskar Utsav'

Dainik Bhaskar commemorates 40 years in Indore with ‘Bhaskar Utsav’

May 8, 2023

THINK THROUGH

How native ads can help drive awareness, engagement and conversion for brands
Featured

How native ads can help drive awareness, engagement and conversion for brands

May 23, 2023
0

The rise of social media and content-sharing platforms has had a profound impact on how native advertising fits into the...

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
[email protected]

Medianews4u.com © 2019 - 2023 All rights reserved.

No Result
View All Result
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital
  • Television
  • OTT
  • Impassioned
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
  • People
  • Events
    • Leader Speak
    • Straight Talk
    • Gamechangers

Medianews4u.com © 2019 - 2023 All rights reserved.