Mumbai: Huella Services has announced the appointment of Pankajj Rai as Vice President – Ad Sales, marking a key leadership addition as the company gears up for its next phase of expansion. With more than 18 years of experience in broadcast and digital media, Pankajj brings a robust track record in revenue leadership and strategic business development across some of the industry’s most influential networks.
At Huella, Pankajj will be responsible for leading monetization initiatives for Newsroom AI, as well as steering upcoming innovations in interactive and AI-led advertising. In addition to driving topline growth, he will work closely with the founders and leadership team to shape Huella’s broader strategic roadmap—encompassing product-market alignment, partner development, and go-to-market execution.
This leadership hire comes at a crucial juncture for Huella as it continues to expand its presence across India’s fast-evolving digital ecosystem—anchored in creativity, technology, and measurable performance.
Pankajj’s previous leadership roles include serving as Business Head for WION and Zee Business at Zee Media, and as National Sales Head at Qyou Media. He has also spearheaded commercial strategy for marquee channels such as Zee TV, Zee Cinema, and Zee Bollywood, with a significant revenue footprint across North and East India.
Prrincey Roy, Co-Founder & CEO, Huella, said, “We’re thrilled to welcome Pankajj at a time when Huella is expanding both its portfolio and ambition. His depth of experience and strategic lens make him an invaluable addition as we build not just better products—but better outcomes for our partners and brands.”
Based in Delhi NCR, Pankajj will play a pivotal role in scaling Huella’s new-age ad platforms, forging key partnerships, and accelerating business outcomes through a future-focused, insight-led approach.
