Following the global phenomena, Black Friday 2021 has turned to be a big retail event in India as well. To add in the festive cheer, the retailers and e-commerce platforms are offering huge discounts to the consumers. Most of the brands are running offers from November 26th- 30th.
Amazon India
Amazon India announced today that more than 70,000 Indian exporters part of its Global Selling program are geared to showcase millions of ‘Made in India’ products to global customers during the annual Black Friday and Cyber Monday (BFCM) sale. Indian exporters are launching over 52,000 new products on Amazon’s global websites for the upcoming holiday season. The Black Friday and Cyber Monday sale starts on Thursday, Nov 25, and ends on Monday, Nov 29. Amazon customers globally will be able to discover and enjoy a range of products across categories including Home and Kitchen, STEM Toys, Apparel, Health and Personal Care, Office Products, Jewelry, Beauty, and Furniture by exporters across India. Black Friday and Cyber Monday are significant events marking the beginning of the holiday season in the USA and customers at this time are looking at items for use at home and for gifting to friends and family.
Abhijit Kamra, Director of Global Trade, Amazon India said, “The BFCM sale marks the beginning of the global holiday season. Coming right after the festive season in India, it has traditionally been a key growth period for our selling partners and with more and more people relying on ecommerce for products globally, we believe that the 2021 BFCM sale period will help accelerate the exports business for our sellers.” He added, “Ecommerce Exports helps lower the entry barrier for Indian MSMEs to build and scale their exports business. Through Amazon Global Selling, we will continue to make exports easy and accessible for MSMEs across India and contribute to the Government’s vision of boosting exports.”
Mia by Tanishq
Mia is offering its customers the biggest sale of the season with exciting offers. Consumers can now get Upto 40%* off on silver products and up to 25%* off on studded products. The offer is valid from 26th – 28th November 2021. The offer is applicable to different jewelry categories from dainty earrings, bracelets, finger rings to an assortment of stunning neck wears.
Tata CLiQ Luxury
As part of the Black Friday sale, the platform is offering an extensive catalog of global luxury brands which will be up to 50% off across categories like accessories, apparel, fragrances, footwear, home, jewelry, watches, and more to glam up your style and space this holiday season. Thus, encouraging customers to truly #CelebrateTheLuxeLife with thoughtful purchases from their favorite brands.
Gitanjali Saxena, Business Head – Global Luxury, Tata CLiQ Luxury said, “The Black Friday Sale has always been one of the most anticipated events wherein we provide irresistible offers on premium and global luxury brands across categories, and this year is no exception. These never-before-seen offers are sure to excite shoppers who have been looking forward to shopping from their favorite luxury brands this holiday season. At Tata CLiQ Luxury, we are embracing the principles of our SlowCommerce brand philosophy to enhance the consumer’s online luxury shopping experience. By providing curated options to shop from, to luxury delivery and offering personalized privilege programs, our efforts are constantly focused on delivering an unparalleled online luxury shopping experience. We are looking forward to another year of an exciting and successful BlackFriday sale.”
Shoppers Stop
Shoppers Stop has taken the Black Friday sale a notch higher with Block Friday from 24th November – 29th November. Bringing together the best beauty brands at unbelievable prices for you to block in your Wishlist. Get a sneak peek by tapping the tape on the product to reveal the new prices. Block the prices you want, to get the best deals. What’s more? Creating their own Blocklists, influencers will take you through the most recommended products this Block Friday and help you through the purchase.
ALDO India
Aldo- the on-trend fashion footwear and accessories have come up with their attractive Black Friday offer with flat 50% off on all the products across stores and online starting from 25th November to 29th November 2021. From heels, sandals, wedges, pumps, formals, moccasins, sneakers to boots, loafers, Bags, accessories; ALDO is going to offer massive discounts on these products.
Myprotein
On Black Friday, Myprotein has come up with its’ ‘Greatest Of All Time’ (G.O.A.T) sale falling on November 26. The theme has inspired Myprotein to make everything about it great this month, including new product launches in new flavors and a push on Myprotein’s partnership with Keventers for a unique Coffee flavor.
Smytten
Smytten, product discovery & trial app is back with Black Friday Sale for the season. This time it’s even more exciting with an unbelievable offering of letting users try many new-age brands absolutely free at the comfort of their homes. With amazing offers like 70% OFF, buy 1 Get 1 FREE, Free gifts with purchase, this sale is life from November 26th- 28th.
On the occasion, Siddhartha Nangia, Co-founder Smytten said, “We are excited to host one of the largest Black Friday events in the premium space in India. A big thanks to all our brand partners with whom we have worked closely to curate unique and unbelievable consumer offerings. Our BlackFriday activation this year is bigger than ever because we are not only offering great discounts but also giving consumers the chance to try many brands for free before committing their money for the purchase.”
Woovly
Woovly, the social commerce platform is here to end mid-week blues by offering FLAT 50% discount on the choicest brands. The Black Friday campaign kicks off on November 25th and is larger than EVER! This is your best chance to grab great deals on all skincare & wellness products. Over 30 renowned brands are participating in this campaign and the most exciting part of the offer is – there is no minimum and maximum cart value. One can shop till drop and get FLAT 50% off on the total cart value. The offer is valid only once per user.
Commenting on the occasion, Venkat J, Co-Founder of Woovly said; “We are excited to bring out a Black Friday deal for our valuable customers. It is our continuous endeavor to delight our customers by surprising them with various offers and we hope that our valued customers can reap the benefits of this exciting offer and enjoy products from some of the greatest brands. Additionally, Woovly’s patented AI technology that creates a unique direct-to-consumer channel will offer superlative and unprecedented shopping experience”.
