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Jagran New Media launches Gujarati Jagran App to expand Indic reach

The new app aims to provide credible updates in just one click, making news consumption easier and more accessible for Gujarati-speaking users globally

by MN4U Bureau
November 20, 2024
in Digital Frontier
Reading Time: 2 mins read
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Jagran New Media launches Gujarati Jagran App to expand Indic reach
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Mumbai: Jagran New Media, the digital arm of Jagran Prakashan Ltd., has launched its new Gujarati Jagran App, marking a significant step in expanding its reach among Gujarati-speaking audiences worldwide. The app, available for free download on both iOS and Android platforms, is designed to deliver real-time news, entertainment, business updates, and more, all in the Gujarati language. The initiative aims to make news consumption easier, more accessible, and more personalized for Gujarati-speaking users, wherever they are.

This launch is the latest in a series of language-specific platforms developed by Jagran New Media, which already offers content in languages like Hindi, English, Punjabi, Marathi, Tamil, and others. The Gujarati Jagran App builds upon the success of GujaratiJagran.com, which launched in 2022 and has become a go-to destination for the global Gujarati-speaking community. With the new app, Jagran New Media aims to strengthen its connection with this community, offering a comprehensive, easy-to-use platform for credible and engaging content.

Rajesh Upadhyay, Editor-in-Chief of Jagran New Media, commented on the launch, saying, “The launch of the Gujarati Jagran App is an exciting moment in our ongoing Indic language expansion strategy. Leveraging technology to provide instant, credible, and comprehensive updates with just a click has been our forte. Our mission is to create a seamless, engaging, and trustworthy news experience, and introducing the all-new Gujarati Jagran App is a significant step in that direction. This launch will further solidify our connection with the Gujarati-speaking community, both locally and globally, ensuring they stay informed and connected to their roots.”

The Gujarati Jagran App is designed to offer a modern, intuitive user experience, integrating cutting-edge technology with a sleek design. Pradeep Singh Rawat, AVP, Technology & Design at Jagran New Media, highlighted, “We are thrilled to launch the Gujarati Jagran App, focusing on cutting-edge technology and a modern design for a smooth and enjoyable user experience. Our app offers an intuitive UI/UX, city-specific personalization, and seamless navigation between categories, making it a comprehensive and user-friendly source of Gujarati news, lifestyle, trending content, and more. Additionally, the app brings all content forms together in one place – from articles to quick tappable stories – making it a comprehensive source of information. With seamless navigation between different categories, users can effortlessly explore news, lifestyle, trending content and more. Our goal is to create a sophisticated, user-friendly platform that not only meets but exceeds the expectations of our tech-savvy audience, keeping them informed and engaged.”

The app offers a tailored news consumption experience, featuring the latest headlines, in-depth articles, web stories, and real-time updates, all in an easy-to-navigate format. It also includes both dark and light mode options for personalized viewing, ensuring that users can access the content in the way that suits them best. Whether it’s keeping up with local developments or exploring lifestyle trends, the app ensures users are always connected to the heartbeat of Gujarat.

Jagran New Media continues to leverage technology to provide valuable, relevant, and easily accessible content to its readers. With the launch of the Gujarati Jagran App, the company is furthering its commitment to creating an inclusive digital ecosystem where news is accessible to everyone, regardless of language.

Tags: Gujarati Jagran AppJagran Prakashan LtdPradeep Singh RawatRajesh Upadhyay

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