Joy Personal Care, an Indian brand under RSH Global, named Medha Shankr, a national crush, as the new brand ambassador. Medha, known for celebrating determination, femininity, and simplicity in her roles, embodies the spirit of today’s young women. Her journey and persona align with Joy Personal Care’s focus on inclusivity and breaking stereotypes.
Medha’s captivating performances and genuine appeal have made her a popular figure in Bollywood. Her bond with youth makes her an ideal choice for Joy Personal Care, a brand promoting individuality and self-care.
Sunil Agarwal, Founder and Chairman of Joy Personal Care (RSH Global), remarked, “We are glad to on board Medha Shankr, a talented actor as our brand ambassador. Her refreshing approach and genuine charm align with our brand’s principles of authenticity and inclusivity. This association will help us forge a deeper connection with our audience.”
Poulomi Roy, Chief Marketing Officer of Joy Personal Care (RSH Global), added, “Medha Shankr’s vibrant persona and strong rapport with young women make her a perfect fit for an ambassador of Joy Personal Care. Her powerful on-screen presence and genuine connection with the audience make her an ideal ambassador. As a young, confident, and inspiring role model, Medha resonates deeply with the consumers. We are confident her involvement will greatly further our mission to inspire confidence and embrace natural beauty.”
Medha Shankr expressed her enthusiasm about the collaboration, stating, “I am thrilled to begin this new journey as Joy Personal Care’s brand ambassador. Promoting the brand’s core message of embracing inner beauty aligns perfectly with my values. We should all celebrate our unique beauty and feel confident in our own skin.”
Through this collaboration, Joy Personal Care emphasizes natural beauty, empowering and celebrating women daily.
