Thursday, April 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Campaigns

Joyalukkas Group brings Joy to Kerala flood victims with 15 Cr mega housing project

by MN4U Bureau
September 18, 2018
in Campaigns, Featured
Reading Time: 2 mins read
A A
Joyalukkas Group brings Joy to Kerala flood victims with 15 Cr mega housing project

Share Share ShareShare

Cochin: The Joyalukkas Group joins in rebuilding flood devastated Kerala with a project of constructing 250 houses for those who have lost their homes in the greatest flood of the century. A huge sum of Rupees fifteen crores has been set apart to realise this objective. This project is supported by all the employees of the Joyalukkas Group as well as a large number of well wishers.

Joy Alukkas
Joy Alukkas

The Chairman of the Joyalukkas Group, Sri. Joy Alukkas as well as the Director of the Joyalukkas Foundation, Smt. Jolly Joy have stated that the Joyalukkas Foundation will see that houses costing six lakhs each will be constructed.

“Our dream is to construct houses that will bring joy to the hearts of those who own them,” they said. Each house will have a total area of 600 sq.ft. with two bedrooms, a living cum dining room, kitchen and sit out and will have a concrete roof.

The Chairman Sri Joy Alukkas also said that in the worst affected areas, houses will be built in tune with the environment only after proper consultation with expert architects and according to the plans submitted by them. The purpose of this mega project by the Joyalukkas group is to support the Government of Kerala’s initiative in Rebuilding Kerala, thus helping the people to live through the great destruction caused by the flood. The Chairman also informed that the project had been submitted to the Chief Minister and would be carried out with the help of the self governing bodies in each place.

Those who have lost their homes in the floods and landslides may submit their applications in person at the sales outlet of the Joyalukkas Group nearest to them. These applications will be carefully studied by a committee constituted by the Joyalukkas Foundation and in consultation with the local self governing bodies. A list of deserving candidates would be drawn up and construction will start as soon as all governmental formalities are met. It is hoped that the houses will be quickly completed and handed over to their owners.

The Joyalukkas Foundation continues to give compassionate leadership in several social and humanitarian ventures. The services rendered by the Joyalukkas Foundation in activities like voluntary blood donation, protection of the environment, health care and many other causes, are indeed laudable.

Tags: floodKerala)The Joyalukkas Group

RECENT POSTS

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect
Campaigns

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

April 2, 2026
0

Mumbai: Dettol has unveiled a new campaign for its flagship Dettol Antiseptic Liquid, reinforcing its legacy of protection through an...

Read moreDetails
The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’
Campaigns

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
0

Mumbai: Arvind Limited’s retail arm, The Arvind Store, has launched a new campaign for its “Linen by Arvind” range, challenging...

Read moreDetails
Cheil India powers Samsung Galaxy M17e 5G campaign with biking thrills and nostalgia
Campaigns

Cheil India powers Samsung Galaxy M17e 5G campaign with biking thrills and nostalgia

April 2, 2026
0

Mumbai: Cheil India has unveiled a new campaign for Samsung’s Samsung Galaxy M17e 5G, bringing together nostalgia and high-octane motorbiking...

Read moreDetails
VML India’s latest campaign for Boost Milkshake celebrates ‘The New Secret of Mahi Energy’
Campaigns

VML India’s latest campaign for Boost Milkshake celebrates ‘The New Secret of Mahi Energy’

April 2, 2026
0

Mumbai: VML India has unveiled a new campaign for Boost Milkshake titled ‘The New Secret of Mahi Energy’, celebrating the...

Read moreDetails
Vega Auto turns April Fool’s Day into a smart helmet safety reminder
Campaigns

Vega Auto turns April Fool’s Day into a smart helmet safety reminder

April 1, 2026
0

Maumbai: Vega Auto, a road safety brand, is leveraging the light-hearted spirit of April Fool’s Day to deliver a witty...

Read moreDetails
Jitesh Sharma teams up with KFC’s crispy shawarma wrap for a flavor-packed moment
Campaigns

Jitesh Sharma teams up with KFC’s crispy shawarma wrap for a flavor-packed moment

April 1, 2026
0

Mumbai: KFC has unveiled a new campaign for its Crispy ShaWOWrma Wrap, featuring Bengaluru-based cricketer Jitesh Sharma in a playful,...

Read moreDetails

LATEST NEWS

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026

ANALYSIS

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend
Analysis

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend

March 30, 2026
0

IPL 2026 is reinforcing the league’s status as one of the most powerful advertising ecosystems in global sport. With projected...

PEOPLE

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions
People

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026
0

Mumba: Madhavan Parthasarathy has joined Kripya Solutions as Managing Director & Chief Executive Officer, marking a key leadership transition for...

MARKETING

Parineeti Chopra named Brand Ambassador for OZi
Marketing

Parineeti Chopra named Brand Ambassador for OZi

April 2, 2026
0

Gurugram: OZi has announced the onboarding of Parineeti Chopra as its brand ambassador, alongside the launch of a new digital...

Subscribe to Newsletters

ADVERTISING

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint
Advertising

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint

April 2, 2026
0

Mumbai: Omnicom has announced the launch of a global Adobe-focused practice within its transformation consultancy Credera, marking a strategic move...

PRINT

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins
Print

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

March 28, 2026
0

Kochi: Kerala’s leading media conglomerate, Mathrubhumi Group, proudly announces that its journalists Muhammed Sabith UM and Akhil Sivanand have been...

AUTHOR'S CORNER

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud
Authors Corner

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud

April 1, 2026
0

Ad fraud is one of those inconveniences that jumps on businesses, completely unannounced and at random. It shows up in...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

Dettol launches emotion-led campaign celebrating a mother’s instinct to protect

April 2, 2026
The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

The Arvind Store flips fashion narrative with role-reversal campaign for ‘Linen by Arvind’

April 2, 2026
Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.