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MakeMyTrip celebrates 25 years with a nod to India’s travel evolution

by MN4U Bureau
April 5, 2025
in Marketing
Reading Time: 2 mins read
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MakeMyTrip celebrates 25 years with a nod to India’s travel evolution
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Gurugram: MakeMyTrip, an online travel company, celebrates 25 years of being #IndiaKaTravelPartner, marking the occasion with a nostalgic and heartwarming brand film featuring its long-time ambassadors, Alia Bhatt and Ranveer Singh. This 25-year journey is a story of how travel in India has transformed—and how MakeMyTrip has played a pivotal role in that evolution.

At a time when online travel bookings were met with scepticism due to low internet penetration and inhibitions around digital transactions, MakeMyTrip took a leap of faith. Founded in April 2000, the brand set out to empower Indian travelers by making trip planning and booking seamless and accessible through technology.

As digital adoption grew and consumer preferences shifted, travel in India underwent a profound transformation. Once considered an occasional luxury, travel has now become a far more integral part of life, with a large portion of disposable income being allocated to travel. The excitement of long weekends, the growing aspiration for luxury vacations, the rise of drivecations fueled by improved infrastructure, and the increasing ease of cross-border travel have redefined how Indians explore. Today, travelers are more confident, spontaneous, and eager to embrace new experiences—driven by an innate desire to create lasting memories. And MakeMyTrip has been at the heart of this.

From flights and hotels to holiday packages, alternative accommodations, rail and bus ticketing, taxis, forex services, travel insurance, and visa assistance, MakeMyTrip has grown into a full-stack travel super-app, redefining the way India experiences travel. Today, the company boasts over 80 million lifetime transacted customers, more than 490 million app downloads, and processes approximately 230 transactions every minute across its three platforms – MakeMyTrip, Goibibo, and redBus – underscoring its massive scale and impact in the travel industry.

To celebrate this milestone, the company has launched a heartfelt film that takes viewers on a nostalgic journey through the years. The film opens with Alia and Ranveer flipping through an old photo album, reminiscing about childhood vacations—those simpler times of spontaneous travel, when families arrived at hotels without prior bookings. It then transitions through different eras, showcasing the advent of cyber cafes for online reservations and the gradual shift to mobile apps that made travel planning effortless. The film beautifully captures how MakeMyTrip has been a constant companion in this journey, making travel more accessible, convenient, and delightful.

As the story unfolds, it also offers a playful glimpse into the future—where Alia and Ranveer, with childlike wonder, imagine what travel could look like 25 years from now. A trip to Mars, perhaps? Of course, booked on MakeMyTrip.

“Our 25-year journey has been shaped by an unwavering commitment to customer-centricity, delivering value to our partners, and staying true to our vision of making travel simpler, smarter, and seamless,” said Rajesh Magow, Co-Founder & Group CEO of MakeMyTrip. “This milestone isn’t just ours—it belongs to every traveler who has placed their trust in us, every partner who has grown alongside us, and every team member who has shaped our journey. As we look ahead, our commitment remains stronger than ever—to push boundaries, drive innovation, and create even more enriching travel experiences. For us, this is just the beginning, and the best is yet to come.”

As it marks this milestone, MakeMyTrip stands not only as a travel industry leader but also as a testament to the power of strong fundamentals: product-market fit, customer obsession, and the quiet consistency to keep evolving with the times.

Tags: MakeMyTripRajesh Magow

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