Online meat company Zappfresh has announced the appointment of Satish Nair as Senior Vice President of Retail.
Nair brings with him 25 years of experience across companies like Mother Dairy, Mondelez and Pepsico.
At Zappfresh, he will lead the retail division, developing and executing strategies to enhance customer experience and drive sustainable growth initiatives.
Zappfresh had announced the acquisition of Sukos Foods-owned Dr. Meat in Bengaluru in July 2023. The company’s stated focus for the next six months will be centered on building traction in the Bengaluru market.
Deepanshu Manchanda, Founder, Zappfresh, said, “We warmly welcome Satish Nair as our Senior Vice President of Retail. His extensive industry experience and visionary leadership perfectly align with Zappfresh’s commitment to providing customers with the freshest, top-quality products. We are confident that his insights and expertise will serve as a cornerstone in our ongoing quest for growth and expansion.”
Nair in his tenure at Mother Dairy saw substantial expansion and modernisation, while his time at Cadbury and PepsiCo Frito-Lay witnessed ground breaking sales and marketing campaigns and product launches, informed an official statement.
Nair said, “I am deeply honoured to join the Zappfresh family, a company that shares my ardor for excellence. I eagerly anticipate collaborating with the immensely talented Zappfresh team and contributing to the company’s continued triumphs. With my experience, I will be able to bring the expertise that will solidify their success to the next level.”
Zappfresh, which is eight years old, declared turning profitable last year. It claims a customer base of over 300,000 in the NCR.
Feedback: [email protected]
