Mars has onboarded Mohit Kumar as Head of Media, Digital and Data Driven Marketing. He previously worked for Yum! Brands as Head of Media and Digital.
Revealing the new role on his LinkedIn handle, Mohit shared, “I’m happy to share that I’m starting a new position as Head of Media, Digital and Data Driven Marketing at Mars!”
Prior to Yum! Brands, Mohit associated with McCain Foods as Head of Media and Digital Marketing between 2021 and 2022. Before this, he was with GSK as Digital Marketing Lead – Oral Health Care for a short period. Previous to this, he served for Reckitt as Digital Marketing Lead – Durex & Veet between 2018 and 2020.
Before joining Reckitt, Mohit joined IPG Mediabrands as Account Director on Reckitt Benckiser Brands from 2017 to 2018. Previous to this, he was with Omnicom Media Group as Business Director – Digital on Nissan & Datsun between 2016 and 2017. Prior to this, he served for some illustrious organizations including GroupM, HDFC Bank, and IMRB International. He started his career since 2008.
With over 10 years of experience, Mohit has expertise in digital marketing, media, business, marketing and research. He holds a MBA degree in Marketing and Finance from Shri Ram College of Commerce.
