Mumbai: Moloco, the AI performance advertising company, has announced that its Moloco SDK is now officially available through Google AdMob bidding and Google Ad Manager’s SDK bidding platforms. This expansion reinforces Moloco’s commitment to providing high-performance, AI-powered monetization tools while offering full self-serve access for publishers globally.
With nearly 500 publishers already using the Moloco SDK, including well-known names like Voodoo, Crazy Maple, and Audiomack, the move marks a significant milestone. It enables a wider array of app developers to monetize their inventory through Moloco’s global direct advertiser demand, all while maintaining a seamless and high-quality user experience.
“Moloco has consistently been recognized as a top-performing platform for ad monetization, optimized to drive real business outcomes,” said Yoni Markovizky, Head of Supply, Moloco. “Moloco SDK, which was already a certified bidding partner for AppLovin’s MAX and Unity’s LevelPlay, is now also available through Google AdMob and Ad Manager. With these direct integrations, we can continue to operate as an engine of growth for an even greater pool of publishers with no margin fees, applying the cost savings directly to our partners in the ecosystem.”
The Google integration confirms that Moloco has met Google’s stringent standards for performance, reliability, and seamless integration. Publishers already using Google AdMob or Ad Manager can now easily tap into Moloco’s advertiser ecosystem, gaining automatic access to global direct demand.
For publishers, the SDK not only ensures maximum revenue optimization through advanced AI but also offers creative rendering control across ad formats—enabling monetization without compromising user experience. For advertisers, the integration brings enhanced targeting, greater control, and improved ROI.
