Mumbai: The Market Research Society of India (MRSI) is all geared up to host the 27th Annual Market Research Seminar for the Brand Researchers & Marketing Professionals. Scheduled to be held on the February 19th & 20th, 2018 at The Lalit in New Delhi, the sessions will elaborate on the future of market research, best practices, technologies, current trends and opportunities to connect with consumers closer and smarter. Top industry professionals and brand leaders would join the forum to deliberate on the theme ‘Business Impact through Insights – Get your skin into the game!’
Event link – https://mrsi.in/2018-event/
Traditional market research has undergone a transformation. Digital technologies are facilitating market research with real-time insights. Mobile and Social Media are leading to numerous data points enabling the brand marketers to draw a parallel. Over sixty (60) organizations comprising of leading consumer, retail, auto, ecommerce, appliances, insurance, broadcast, banking & finance brands of India are participating in the seminar. Leading Researchers of India have also confirmed their presence. For registrations, click here – https://mrsi.in/2018-event/registrationlink.php
Speaking on the occasion, Pravin Shekhar, President, MRSI, “Innovative methodologies, solutions and new-aged thinking are leading to insights, transforming into business solutions. Businesses are being impacted across levels and functions. Amplification on the execution of these research findings in our brand strategies, perhaps is what can bring in scale and growth across numerous other industries who are yet to comprehend the importance of market research. We are extremely excited and look forward to the conversations at our forthcoming Annual Seminar in New Delhi.”
With deep-diving data analytics solutions, seamless online panels, advance survey programming platforms, MRSI (Market Research Society of India) aims to facilitate and demonstrate advancements in the industry to the decision-makers. The two day seminar will see a mix of Indian and International speakers talking about creating business impact using consumer driven insights.
An official communiqué stated: “MRSI seminars have been at the vanguard of the Indian Market Research Industry’s role in bringing marketers closer to their consumers. It is an ideal forum for not only senior marketing professionals but even young and dynamic millennials from various industries, as well professionals from advertising and agencies and MR professionals.”
Along with honouring and celebrating original research papers presented by Indian market researchers at regional/global forums, the 27th Annual Market Research Seminar also offers a platform for the young & vibrant members of the industry to present their ideas and views about the direction of the industry.